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Causes: Microfinance, Small Business Development
Mission: Small business majority is a national small business advocacy organization, founded by small business owners to ensure that small businesses are at the heart of an thriving, inclusive economy. We actively engage small business owners across america to drive smart public policy and get entrepreneurs the resources they need to thrive.
Programs: Outreach & education - we conduct outreach primarily in 31 states (we are highly active in 15) from our offices in washington, dc, california, colorado, illinois, maryland, missouri, new york, ohio, and virginia. We educate and seek feedback on the issues listed above from our network of 55,000+ small business owners and 1,000+ business organizations. We have built a formal strategic partnership program including 125+ business organizations that enables us to reach more than 400,000 small business owners, and we are advised by a national network council of 17 active small business owners. We combine these outreach and education activities with our research to drive our communications program.
communication - we communicate our message to policymakers and the media via extensive public relations efforts targeting mainstream electronic, print and online media. Our work includes one-on-one communication, statements, op-eds, letters to the editor, multiple web sites, a regular e-newsletter and daily communication via a host of social media channels. We testify before national and state legislative committees when invited, and we regularly brief policymakers and their staffs about our research, often using our network of small business owners to provide a real world perspective. We also place online advertisments, and on occasion, we place paid media in tv, radio, and print publications.
research - we conduct extensive scientific polling, focus groups, roundatble discussions and economic research to determine the opinions, concerns, and needs of small business owners regarding a multitude of issues including access to capital, healthcare, retirement and other portable benefits, entrepreneurship, freelance economy, workforce development and taxes. We use this research to better understand small business needs and to educate and inform policymakers, the media, and other stakeholders who are seeking to understand these complex policy issues.