My Nonprofit Reviews

Morocco´s agro sector has great potential for development. Fortunately, it is being championed by committed and experienced organizations that include NGOs. I just returned from a 15 day volunteer marketing assignment based in Marrakech where I supported 2 cooperatives in the promotion of their products. The invitation came from IESC (International Executive Service Corps) as part the USDA/USAID Farmer to Farmer program and my host was HAF (High Atlas Foundation). The experience has been outstanding. HAF´s influential work starts at the bottom of the pyramid. The Foundation engages and empowers women that are heads of households to set-up and run their own businesses. The women in the pictures (from Ourika) operate a tree nursery, buy and process wheat, calendula, almonds and walnuts -among others- and sell to international buyers and at their own shop to support their families. The social impact of such projects is evident, the consequences of such actions for development are immense. HAF´s team is a knowledgeable melting pot of talents that include local staff and volunteers flying in from different origins that come together working for a higher purpose.