My Nonprofit Reviews

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Review for World Wildlife Fund, Inc., Washington, DC, USA

Rating: 3 stars  

I am a very long term donor and am familiar with the good work of this NGO. However, I agree with the previous review that they are RELENTLESS with their mailed solicitations. Further, they had the to my mind amazing chutzpah to send a solicitation saying, in effect, we will cease our onslaught of mailings if you promise to donate on a monthly basis! It reminded my of National Lampoon's cover "Buy This Magazine or We Will Shoot this Dog!" If you want to donate to an organization with a very similar mission but without ANY mailings and more restrained email communication strategy, I recommend the Wildlife Conservation Society. WWF really needs to get their solicitations under control -- I fear that my $100 just about pays my postal bill, and you don't want your donors feeling that way!

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Role:  Donor