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Causes: Arts & Culture, Printing & Publishing
Mission: Through yes! Magazine and yes! Online, we feature powerful ideas and practical actions for solving the most critical environmental, social, and economic issues of our time. We encourage teachers, journalists, grassroots groups, faith organizations, and policy makers to use our articles to promote practical ways to bring about a positive future.
Programs: Publications: we published four issues of yes! Magazine during 2014. 1) spring: shifting education from high-stakes testing to creative and compassionate work with students; 2) summer: the power of story telling to bring about social change; 3) fall: policy and action for ending poverty; and 4) winter: innovative cities leading the way to sustainability and justice. The magazines were distributed to subscribers, newsstands, and organizations. During 2014 we printed a total of 252,683 copies of yes! , with a total circulation for the year of 220,794 (undistributed copies will be used in future years). By the end of 2014 we had over 49,000 subscribers, residing in all 50 states and approximately 50 countries around the world. The magazine contains no paid advertising. In 2014 we also published a book: "sustainable happiness: live simply, live well, make a difference. "
web, e-mail newsletters, and social media: during 2014, we published over 500 solution-oriented news and commentary articles on the yes! Magazine website, including all the articles published in the print magazine. We featured stories related to the planet, peace and social justice, a new economy, people power, and happiness. During 2014 our website received 2. 97 million visits. Our print magazine reaches over 180,000 readers each quarter. Our email news digest "yes! This week" goes to 92,000 subscribers. Over 100,000 people "like" yes! On facebook. We also reach young people through our national student writing competition. Currently over 3,000 students a year write essays linking yes! Articles on justice and sustainability to their own lives
outreach: we conduct extensive outreach to educators, media, grassroots organizations, faith groups, and policy makers to enhance the impact of our communications. Through a regular free e-newsletter, our education program provided 31,000 educators with classroom-ready ideas for teaching about justice and sustainability. During 2014 we gave over 1,100 teachers and school librarians a free one-year subscription to yes! . To reach a broad public audience, we encouraged other media to repost our articles online and in print and to interview our authors and staff on radio and television. We responded to requests for 16,000 free copies of yes! From educators, journalists, and non-profit organizations that used them to educate their constituencies about the issues we write about. Members of our staff and board made presentations at over 15 conferences, helping people see constructive opportunities for building a more just and sustainable world.