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Causes: Children & Youth, Civil Rights, Voter Education & Registration, Voting Rights, Youth Development - Business, Youth Development - Citizenship
Mission: Voting rates among youth lag 19% behind other demographics. In 2007, generation Y will represent 25% of the population. It is critical to the success of our democracy to engage this demographic. Mobile Voter uses an innovative approach to reach and register youth. We leverage existing mobile phone based social networks to engage youth.
Programs: In 2006, we're planning a national campaign to register over 50,000 young people. We're partnering with Music For America and Voto Latino to use our innovative approach to voter registration.
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