Choose New Jersey Inc

Programs: Business lead generation activities focus on generating awareness through marketing, advertising, media relations, participation at conferences and trade shows, and recruitment trips. The organization focuses on increasing awareness in an effort to spur conversations with prospective companies interested in creating jobs and/or capital investment. Choose new jersey, inc. Engages with business leaders by communicating the value proposition for locating in new jersey. The targeted business prospects are from six existing industry clusters identified by choose new jersey as part of a comprehensive economic development strategy: 1) life sciences, 2) financial services, 3) information technology, 4) logistics, distribution and warehouse operations, 5) manufacturing, and 6) health care

marketing & media - promoting the benefits of conducting business in the state of new jersey. Marketing activities include paid advertising in both print and digital publications, event planning and sponsorship, website development and social media strategies. Media relations activities include the interaction with the news media, press release distribution, and coordination of press conferences to promote initiatives.

smart student scholarship - the smart students choose new jersey scholarship and internship program is a program created for the highest academically ranked graduating seniors who choose a new jersey college or university for their post-secondary education. The program, which is being piloted at all high schools in newark and camden, offers a one-time $2,000 scholarship and the opportunity to participate in paid internships at participating nj companies for three consecutive summers during their college career. The scholarship and internship program was created in response to the rate at which new jersey's high school graduates are leaving the state for higher education. Statistics reveal that more than 30,000 graduating seniors leave new jersey for their post-secondary education each year and many never return. Thus, the purpose of the program is to encourage our most accomplished high school students to remain in new jersey for their post-secondary education and professional careers.