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- EIN 11-3735163
- (208) 353-8983
- Po Box 6331 Boise ID 83707-6331 USA
- www.mainstreetmile.org
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Nonprofit Overview
Causes: Cancer
Mission: To eradicate prostate cancer as a life threatening disease by advancing awareness, education and screenings.
Programs: Organized and operated events which raised public awareness about men's health issues and advocated the benefits of education, awareness and early detection of prostate cancer and made grants, gifts and distributions to other tax-exempt organizations whose purposes are related to promoting men's health issues. Events included:main street mile free prostate cancer screenings - 3 days of free prostate screenings offered to men 40 and older at 3 different locations in the treasure valley (micron, fruitland, boise (les schwab on fairview), boise - city hall). 373 men screened in total. Main street mile 'a mile for men's health' event acts as a vehicle to provide awareness to the community through the run/walk and the resulting media promotions. Main street mile 'batting for men's health' awareness via boise hawks wearing promotional jerseys and having in-game announcements made pertaining to msm and prostate cancer during the games jersey is worn. The main street mile "be man enough" campaign -included tv, radio, print and billboard advertising with a focus on bringing greater awareness to prostate cancer and the facts behind the disease.