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Causes: Economic Development, Urban & Community Economic Development
Mission: To sell, market and promote the destination columbus, ohio experience to visitors.
Programs: Convention sales:booked 342 conventions, meetings, trade shows, and events. Conducted 68 site visits for meeting professionals, representing a total of 156,148 room nights in future business. Exhibited and/or participated in 67 industry trade shows, events, and sales missions to generate leads for future business. The average daily rate (adr) for hotels citywide is up 1. 9 percent in 2017, and total room night production was 509,000 room nights.
marketing/communications:public relations hosted 67 writers, 35 of whom were part of four media fam trips ("familiarization" trips). Pitched columbus to 26 travel writers during various media marketplace sessions at this year's midwest travelers journalists association and society of american travel writers conferences. Sparked 330,000 interactions on instagram, a 35 percent increase over 2016. 1. 644 million web visits, an 18. 6 percent increase over 2016.
sports marketing:hosted and booked many high profile events, including usa fencing, acha hockey championships, usa track & field half marathon championships, the ncaa national collegiate men's volleyball championship, and the ncaa division ii women's basketball championship. The greater columbus sports commission's new website launched in june of 2017, with 40,136 pageviews in its first six months.