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Causes: Philanthropy, Philanthropy, Voluntarism & Grantmaking Foundations
Mission: To support the better business bureau's vision of an ethical marketplace through community education and recognition programs.
Programs: Community education: through outreach efforts, the foundation seeks to educate businesses, charities and consumers in northwest florida to make wise buying and giving decisions. Efforts include presentations, publications, participation in tradeshows and expos, partnerships with local media, involvement in financial crimes task force, financial stability coalition and other organizations.
recognition program: the annual torch award for marketplace ethics recognizes businesses and charities who exemplify ethics and integrity; the student ethics scholarship recognizes college-bound students who personify high ethics; the customer service excellence award recognizes individuals who go above and beyond in their customer service activities.