My New Red Shoes
Rating: 5 stars 8 reviews
Issues: Children & Youth, Human Services, Philanthropy
Location: 330 Twin Dolphin Dr. Suite 135 Redwood City CA 94065 USA
Target demographics: Homeless and low-income children and youth
Direct beneficiaries per year: about 6,500 homeless and low-income youth
Geographic areas served: Northern California; San Francisco Bay Area with a focus on San Mateo, Santa Clara, San Francisco, Marin and Alameda counties in school year 2014-2015.
Programs: My New Red Shoes currently operates two programs: Clothing for Confidence helps students to begin the school year with the confidence that they belong and are ready to learn. All children served by this program receive a brand-new pair of athletic shoes, a $50 gift card to a clothing retailer, and a hand-made first-day-of-school encouragement note written just for them, all packaged by volunteers in a hand-sewn gift bag. Community Outreach and Education conducts educational presentations, events and volunteer opportunities to teach the community about the issue of family homelessness and its impact on children, and shares ideas about how to make a positive, meaningful contribution to those who are homeless.
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