I decided to do wholesale instead of trekking all over the place doing art fairs about 5 years ago, and I was so excited that the Buyer's Market offered an introduction to the whole business of wholesale before I jumped in. I convinced a friend to come with me, and Bruce Baker's speech and informational course was exactly what we were looking for.
It was also nice to be able to walk the show and speak to artists already pursuing this area first hand, get their opinions about wholesale and the show. Wholesale is a very expensive investment, and I would only recommend it to someone who would be willing to attend ABI beforehand. Without the information I received from ABI I would have been completely lost.