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Causes: Environment, Water, Water Resources, Wetlands Conservation & Management
Mission: The purpose of the water research foundation (wrf) is to advance the science of water by providing practical solutions to today's most complex challenges to water utilities and suppliers.
Programs: Research programs: coordinate multiple research programs to collectively address issues of subscribers and the water sector as a whole. The research programs are focus area, emerging opportunities, tailored collaboration and facilitated research. These programs include the costs of projects funded for research to be conducted by outside organizations and other internal expenses directly related to the programs.
research management: the planning, administration and monitoring of the research programs sponsored by wrf are the primary responsibilities of the research managers. Specific tasks include: administration of wrf's focus area council and technical advisory committees for each focus area; research planning, contractor monitoring and oversight; research deliverable and product review; requests for proposal preparation; project advisory committee selection and administration; proposal review and selection. Project management and research planning serve as wrf's primary link with the water research and volunteer community.
subscriber services: the administration of wrf's major funding effort, the research subscription program, is coordinated by subscriber services staff. Activities include: planning & implementation of a recruitment & retention program; highlighting wrf's value proposition and coordinating subscriber communications. Regional liaisons are responsible for providing personalized services to subscribers. Major activities include annual visits/briefings, serving as primary staff contact, promoting greater involvement in wrf programs and ensuring subscribers' need are expeditiously met. The subscriber services group also administers the tailored collaboration program.
this area includes general travel, consulting and contracts relating to programs not identified in other program areas. Communications & marketing: efforts consist of publishing information and resources derived from wrf-sponsored research to ensure that the results and application of research are effectively transferred to subscribers and other stakeholders. These efforts include the development, distribution & promotion of research reports and other project reports; printed materials & e-periodicals, webcasts, workshops, the website and social media. Communication & marketing also oversees all public relations and marketing activities and collateral. The activities of the public council on water research are also centered here.