In addition to the previous review on how The Ellie Fund impacts families, I wanted to add a few words about the charity's "back of the house" heart. The Ellie Fund and its dedicated staff are not only excellent charitable partners, but are hyperaware of how each penny could best be used making a difference in the lives of breast cancer patients and their families. They are kind, caring and crazy smart administrators and marketers. By raising awareness about supporting families surviving breast cancer through creative high-end fundraising events, they have also heightened the profile of those who choose this cause over many others, and this specific charity as their primary nonprofit for giving in a philanthropic marketplace with many choices. I've never in my 20-year career seen such profound loyalty and love for and within an organization - whether they are "taking care" of event volunteers or making every sponsor, donor and partner feel like they are part of the family. This is a nonprofit organization that loves its staff, volunteers and supporters as well as it cares for the women who are in crisis and need support.