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Keep Kids Alive Drive 25

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Nonprofit Overview

Causes: Automotive Safety, Crime & Law, Crime Prevention, Disaster Aid, Health, Public Health

Mission: The mission of KEEP KIDS ALIVE DRIVE 25® is to make streets safer for all who walk, ride, play, and drive. Doing so preserves lives and relationships.

Results: Over 1600 communities have initiated a Keep Kids Alive campaign. These represent 49 U.S. States, 3 Canadian Provinces, the Bahamas, and Queensland State, Australia. Oceanside, CA saw a 16% decrease (6 mph) in average speeds when implementing a Keep Kids Alive Drive 25 yard sign campaign. As the first community to initiate "America's Trash Talks to Keep Kids Alive," Oro Valley, AZ realized a 13.5% decrease in average speeds on neighborhood streets - 24.5 mph on average.

Target demographics: Residents of every neighborhood in the U.S., and when possible, beyond.

Direct beneficiaries per year: Millions in communities throughout the U.S.

Geographic areas served: United States, as well as communities across the globe.

Programs: Consultation and Presentations to Community/Neighborhood Groups, Schools, Businesses, and Municipal Leaders on developing comprehensive neighborhood traffic safety education campaigns that include: America's Trash Talks to Keep Kids Alive Keep Kids Alive Drive 25 Stop! Take 3 To See Seat Belts-FASTENATING! It's Not A Race! Create Space Be Aware! Drive With Care No Need To Speed Check Your Speed A License to Live - An in-school safe-driving education and marketing campaign that is student driven. Parenting at the Speed of Life Annual "Run to Remember" as part of the Pikes Peak Ascent Trail Race in honor of loved ones who have died in traffic incidents.

Community Stories

20 Stories from Volunteers, Donors & Supporters

1

Professional with expertise in this field

Rating: 5

Keep Kids Alive is a wonderful non-profit and I believe has really made a difference in the Omaha community. It's a simple reminder to the community to slow it down in our neighborhoods, especially where kids are present. -Sgt. Erin Payne, Omaha Police Department

Donor

Rating: 5

My husband and I are longtime supporters of Keep Kids Alive Drive 25. Having two children and living on a busy street meant that we were constantly aware of the rate of speed that many cars would reach driving past our house. We began placing Keep Kids Alive signs in our yard to make drivers mindful of their speed and to realize that there might be children playing nearby. We believe they made a difference and are thankful for the work that Keep Kids Alive Drive 25 does to not only bring attention to our driving habits but to support those who have lost loved ones due to careless driving.

Jackie R.

General Member of the Public

Rating: 5

On February 25th 2008 we lost our beautiful daughter Erika Joy in a one-vehicle roll-over accident. Tom Everson and family inspire and move communities to be aware and drive safer in neighborhoods, schools and on every street in every community. Their reach is far and wide and the most important work there is. Keeping our children safe. Mighty people with a mighty purpose. Amazing people. Amazing organization.

Previous Stories
1

General Member of the Public

Rating: 5

Tom Everson and I met through tragedy, my daughter Erika's death in an auto accident. Through tragedy we have strived for grace and good. Tom Everson and Keep Kids Alive bring positive through pain....beauty in the ashes. What an amazing group of people doing what they do for the good of the community and even beyond. Keep up the good work guys!!!

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Client Served

Rating: 5

This non-profit has empowered me and honored my story by: creating a safety campaign in my husband's name, connecting me with other families, and helping me become a runner to climb Pike's Peak for my late husband. Tom is passionate, smart, dedicated, and successful in assisting families to Live Forward after loss. He is truly making a difference with his work and I am so happy we met.

Previous Stories
1

Donor

Rating: 5

Tom Everson runs an amazing non-profit. I met him at the "Towards Zero Deaths" conference in Minnesota in 2008, after my husband was rear-ended and killed in a traffic accident. Not only did Tom provide support and empathy, he asked me for my story and if I would like to be involved in a new campaign targeting tail-gaters. I said yes and he created "It's Not a Race! Create Space!" to honor my husband and me. Over the last two years, he has worked tirelessly to get our new initiative off the ground and onto the back of semi-trucks throughout the country. He always keeps me current with the various organizations and grant requests he submits. We have had some success, and some disappointments. But Tom is always positive and so respectful. When the organizations has its annual run, Tom always writes to me with the news, t-shirts for the event, and how he and his family will keep James' memory with them all the time. Keep Kids Alive Drive 25 is a responsive, caring, and hard-working non-profit that I recommend to everyone I know.

Review from Guidestar

Donor

Rating: 5

I have been a longtime supporter of the mission of Keep Kids Alive Drive 25 to assist their educational initiatives which have impacted citizens in over 1600 U.S. communities. KKAD25 has also helped families who have experienced the death of a loved one due to a traffic incident.

I appreciate Keep Kids Alive Drive 25 and their efforts to make streets safer for all who walk, cycle, play, drive, and ride.

Doug K.

Donor

Rating: 5

I have run the Pikes Peak Ascent the past two years with KKAD 25 and found it gave extra meaning to my run. I have enjoyed being part of this group as a donor and helping Tom raise money. The friendships I have made with this group will be lasting and strong.

Donor

Rating: 5

Our organization has worked with Tom Everson and the Keep Kids Alive Drive 25 program for nearly six years. Tom has always been a great supporter of our program and us of his. KKAD25 utilizes funds to talk about safe driving not only in Nebraska, but across the entire U.S. We have donated material and funding to both his Live Forward and Run to Remember 5K and witnessed a great impact from both programs in the community.

1

Donor

Rating: 5

As a donor, Tom has been great to work with. KKAD25 is a great organization to support and our mission aligns with the work that Tom does in Nebraska and across the nation. We feel very proud to partner and support KKAD25!

Donor

Rating: 5

I have supported the mission of Keep Kids Alive Drive 25 since its inception in 1998. Throughout the past 17 years I have donated to support both their proactive work with communities to engage drivers in practicing behaviors that keep everyone safe on and around roadways as well as their work through Live Forward! in support of families who's loved ones have died in a traffic incident. KKAD25's steadfast commitment to staying focused on their core mission has been, and continues to be, reason enough to continue my donations. I invite you to join me in adding your support to mine as a donor.

Dave Walter, St. Louis, MO

Donor

Rating: 5

I'm proud to be a donor to KKAD25. As a parent with two young children living along a busy residential street where the speed limit is frequently ignored, the simple message of traffic safety, courtesy, and use of common sense for the sake of our children hits home. Tom Everson runs an impressive organization, and I encourage others to join me in supporting KKAD25.

kylefoster03

Donor

Rating: 5

I had the privilege of meeting Tom 10 years ago....under the worst of circumstances. My son's best friend was hit and killed in front of his house on Halloween, 2003. He was 10 years old. The speed limit was 30 mph. He stepped out between parked cars and was struck down by a teenager on her way home from school. Witnesses believed she was exceeding the speed limit, but a Grand Jury failed to find her at fault.
After reading an article about Tom's organization in a family magazine, we contacted him for advice on getting the speed limit lowered in our neighborhood. Tom did WAY more than offer advice. He came from Omaha to Mesquite, Texas to speak before our City Council. After that, our House Representative got involved and authored a Bill which was later signed and written into Texas law, making it easier for cities to lower speed limits in areas of need without a costly traffic study. Tom traveled to Austin with us to testify before a House Committee...... I believe that his knowledge and testimony is what convinced our Governor to sign the Bill. After the Bill became a law, our city of Mesquite immediately changed all residential speed limits to 25. I will forever be grateful for his involvement and dedication to his organization and to the families and friends who have suffered such a great loss. I have followed Tom's activities since 2003 and will continue to donate as long as I am able. Keep up the great work KKAD 25!!

Previous Stories

Donor

Rating: 5

I became involved with Tom Everson's group (KKAD 25) after my son's best friend, Kyle Foster, was hit and killed by a teenage driver in front of his house on Halloween, 2003. Tom met in person with a group of us who wanted to get our city to lower the speed limits on residential streets. He was instrumental in providing research data regarding speed limits. He spoke with us in front of our City Council and then travelled with us to speak before a Legislative Committee in Austin, Texas. Within a year's time, a Bill authored by our State Representative, Elvira Reyna, was signed and passed by our governor. The Bill allows cities to by-pass lengthy traffic studies in order to lower speed limits where they see fit. I'm confident that his support was instrumental in changing the residential speed limits here in Mesquite, Texas. I now donate monthly to KKAD25 and smile with a heavy heart every time I see the speed limit signs on our streets. Through Tom, Kyle Foster will never be forgotten. With much gratitude, Susan Lopez

Donor

Rating: 5

We learned about KKAD 25 the hard way - the way that no parent wants to find out about an organization. On November 23rd, 2004 our 9 year old son Justin was hit and killed on a road by our house. The speed limit was set at 40 mph through our subdivision. After Justin was killed we read an article in the USA Today about a similar incident in Texas and how an organization called KKAD 25 had helped get the speed limit reduced on that street. We emailed Tom Everson and he called us back the same day. Tom helped us as we took on our city to lower the speed limit in our subdivision. He provided his expertise and his compassion with our situation. With his help we were able to have the street that runs through our subdivision restriped to a 2 lane road with a center turning lane instead of the 4 lane road. He also helped us to get the speed limit reduced to 35mph. We wanted the speed limit reduced to 30mph but this is all that our city was willing to do.

Tom Emerson is an awesome man. He had the insight of such a simple concept-lower the speed limit to 25mph through neighborhoods- and the fortitude to promote this concept and organization with his strong convictions. Tom started this organization after realizing how fast people where driving through subdivisions. He wanted to be proactive about getting his message out to the public. Tom did not start this organization because he lost a child. Tom Everson started this organization to help get this message out- Keep Kids Alive Drive 25- something every driver should remember.

KKAD 25 is a great organization with lots of information and statistics every driver should be aware of. In today's society everyone is always in such a hurry. If only the driver of the car that killed Justin would have been driving 5 mph slower the chances of Justin's survival would have been greatly increased. Please don't let the few seconds you save by speeding be the last 2 seconds of someone's life.

Sincerely,

Gordie, Vicki, Jordan, Justin and Jesse Faust
Lee's Summit, MO

Review from Guidestar

Donor

Rating: 5

As the parents of two small children, my husband and I have made it a priority to support Keep Kids Alive - Drive 25 in their mission. We make it a point to place our signs on our street and alley in hopes that drivers will be more aware of the children playing throughout our neighborhood and their own driving habits. We hope that Keep Kids Alive will be able to continue to provide the tools necessary to prevent traffic deaths and the support needed for those who have lost loved ones so senselessly.

Review from Guidestar

Donor

Rating: 5

Teachers' Insurance Plan of NJ is proud to sponsor and partner with Keep Kids Alive Drive 25. The organization's dedication to reducing speeding and making communities safer is amazing. Whether it's through local event sponsorships, printed materials or financial support, Teachers' Insurance is thrilled to support Keep Kids Alive Drive 25. We share their belief in the importance of helping communities become safer by reducing driving speeds and greatly appreciate the work and effort Tom dedicates to this cause.

Review from Guidestar

Jim G.

Donor

Rating: 5

Keep Kids alive is one of our favorite nonprofits to support. Under the great leadership of Tom Everson they are making a difference at the grassroots level. It just goes to show that hard work can offset small budgets. I highly recommend this group to anyone interesting in supporting.

Review from Guidestar

Donor

Rating: 5

I became aware of KKAD after my grandson Shaye, was killed on his way to school, by a careless driver. KKAD has been instrumental in efforts to change speed limits entering into, and leaving school zones in the state where he lived, thereby making streets safer for children. The organization has also provided support and a listening ear for my son, and helped him to move forward in a positive way after losing his son. I can't say enough about how grateful I am for this organization and the work they do.

Review from Guidestar

Donor

Rating: 5

Our oganization is a recent donor to Keep Kids Alive and our brief relationship with its Director, Tom Everson, has been nothing but positive. His energy, attitude, knowledge, and belief in the cause are a few of the reasons we support Keep Kids Alive. In addition to this, we simply believe in the Keep Kids Alive mission. There needs to be a change in the behavior with regard to acceptable traffic habits inside neighborhoods. The accidents and speeds at which people drive in these areas has become a silent epidemic that is simply swept under the rug as an "accident." We need to change this way of thinking, and Keep Kids Alive is without question an excellent springboard to achieve same.

Review from Guidestar

Donor

Rating: 5

Keep Kids Alive Drive 25 seeks to educate drivers on the importance of safe driving practices on our roadways with an ultimate goal of eliminating all traffic-related deaths. Tom Everson works tirelessly to reach out to neighborhoods and cities all over the country to help them combat unsafe driving practices in their communities. As a donor to KKAD25, I know our money is going directly to help reduce traffic fatalities.

Review from Guidestar

Donor

Rating: 5

KKAD25 is an outstanding organization. Tom Everson has made it his life's work to educate citizens about pedestrian safety. In a world where everyone is moving full speed, KKAD25 reminds us that taking the time to slow down and be aware of our surroundings when driving may be the difference between life and death. I believe that every local, county and state government agency should embrace KKAD25. At a time when police budgets are being cut and there is not enough manpower to effectively patrol and enforce speed limits, KKAD25 empowers local citizens to stand up and make a difference in their community. I am proud to be associated with KKAD25 and Tom Everson. Thank you for all of your efforts. Keep up the good work!

Review from Guidestar

Donor

Rating: 4

KKA has demonstrated to be an organization dedicated to its mission of educating communties to prevent accidents due to speeding in residential areas. We value their partnership.

Review from Guidestar