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PlanetRead

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Nonprofit Overview

Causes: Education, Literacy, Remedial Reading & Encouragement

Mission: We are on a mission to rapidly transform hundreds of millions of early-literates into functionally reading people, by making reading a part of their everyday entertainment. PlanetRead is a not-for-profit registered in USA and in India with the simple vision of a reading planet - a planet where everyone can read and have access to interesting and affordable reading opportunities in both his/her native or other language(s). PlanetRead along with IIM-Ahmedabad, India innovated the idea of Same Language Subtitling (SLS) for mass literacy/reading skill development. SLS is the idea of subtitling audio-visual content in the “same” language and script as the audio. Visit: www.planetread.org

Results: SLS has given reading practice to over 200 million people for many years. Independent studies have shown that regular exposure to SLS for just 30 mins per week can make a person functionally literate. SLS was first conceived in IIM Ahmedabad in 1996 and since then telecast on national TV in 10 languages all over India. Know more: https://www.planetread.org/slsprograms

Target demographics: Semi literates i.e. weak readers (both adults and children) who know the alphabets but cannot read for example the headlines of a newspaper.

Direct beneficiaries per year: In 2018, we reached more than 40,000 children by providing them regular reading practice with the help of AniBooks (animated stories) with SLS.

Geographic areas served: India where SLS has been added to Bollywood songs for mass literacy. We have produced AniBooks (animated stories with SLS) that are being used worldwide via YouTube.

Programs: Same Language Subtitling (SLS) of audio visual content for ex. bollywood songs for adults and animated stories for children.

Community Stories

110 Stories from Volunteers, Donors & Supporters

5 Ken Banks

Professional with expertise in this field

Rating: 5

PlanetRead and the team behind it are an inspiration to me - a brilliantly simple idea well executed through tenacity, intelligence and good old-fashioned hard work. Theirs is a story of sticking with something they believed in, often in the face of great challenges, eventually coming through and inspiring the reading skills of literally millions of young children in India. I've been so impressed with their model and approach that they've been featured in both of my social innovation books - and because of that, I know their story resonates with many other people, too. One of my favourite NGOs, period.

3 Ananya M.

Professional with expertise in this field

Rating: 5

PlanetRead is an innovative way to improve one's language. With the help of SLS and daily practice we can achieve global literacy.

2 Aastha W.

Volunteer

Rating: 4

A simple solution to a alleviate illiteracy around us. PlanetRead has made reading Karaoke like. You watch, you listen, you read along!

Edutainment is Bollywood songs providing literacy and reading. PlanetRead has struck the right chord with the masses.

2

General Member of the Public

Rating: 5

Planetread is truly an innovative way of teaching literacy. Combining entertainment with valuable skills is a great way to try to change the world for the better. Bravo!

3

General Member of the Public

Rating: 4

I started following planetread due to voluntary work being done by a friend and I realised that same language subtitling has a significant role to play in enabling native language speakers to read better and thereby understand better. Movies/music is the best way to get people's attention and SLS helps!

3

General Member of the Public

Rating: 5

What a great idea, and all the research says it works! And who would say no to watching a fun Hindi movie?

3

Donor

Rating: 5

PlanetRead's deceptively simple approach is flexible enough to expand literacy in many different contexts (adults and children, speakers of India's local languages as well as Hindi speakers). The work they're doing now takes the concept of same-language subtitling to new audiences as well as to their traditional viewership on televised song programs. With PlanetRead's continuing innovation and dedication, and with financial support from donations and grants, I hope the dream of a fully literate India will come true in my lifetime. I'm happy to do my part!

2 Marta4

Professional with expertise in this field

Rating: 5

BookBox is an absolutely fab tool for lg teachers. The stories are so smart with their universal punchlines that I'm using them as a warm-up story for business-related topics. My students love the idea and find it a fun add-on to a regular class.

2 Arup M.

General Member of the Public

Rating: 5

The simple way to reach a large public is through the forum of entertainment. Planet Read has done this admirably well by basing themselves on popular songs from Bollywood to reach its target audience. The SLS or the Same Language Subtitling is a simple but effective method of educating a semi-literate mass that lends itself to learning to read unknowingly. Congratulations Planet Read for developing such a wonderful program to take the world forward.

5 Sophia Kapusnik L.

General Member of the Public

Rating: 5

I absolutely love PlanetRead, I have even shared the program with all of my friends and BookBox's stories to many homeschoolers, plus, I myself use the program. Same Language Subtitles are a huge benefit when learning a language. As an American living in Tamil Nadu, India I have used the BookBox program to expand my knowledge of Tamil. The stories are interesting and visually appealing-a must!

3 Sonia6

Volunteer

Rating: 5

PlanetRead's SLS innovation for spreading literacy is simple, intuitive and fun. It should be scaled up nationally and internationally and it will help millions become literate. Keep it up!

2

General Member of the Public

Rating: 5

I personally feel the work and the concept Planetread doing is totally a big turn for people to read and develop the literacy. Giving a proper idea to educate makes the change. Planetread gives the change to develop reading ability by providing an excellent concept SLS (Same Language Subtitling). Concept like this really makes the Planet Read.

1 Rajeshwar M.

General Member of the Public

Rating: 5

PlanetRead is an incredible way to improve reading skills. It combines India's favorite entertainment industry, Bollywood, with same language subtitles to create a fun and easy way to learn to read. What could be better?

1

General Member of the Public

Rating: 5

Planetread, BookBox, is an awesome tool for learning in general and literacy in particular. I have used the stories and same-language subtitles to help adult learners improve reading as well as using the stories to help myself learn a foreign language. The method of learning is so intuitive and easy, as you learn to read, listen, spell, and, if you choose, learn a foreign language also, and all with meaningful, interesting stories.. I highly recommend Planetread and BookBox.

1

Volunteer

Rating: 5

Same Language Subtitles are simple, yet an incredible tool to learn to read a language. SLS are easy to read and produce; it should be implemented everywhere! PlanetRead and BookBox apply SLS in the right places, too - Bollywood and children's stories - both highly popular now and will be deep in the future. No doubt SLS can prevent illiteracy around the world.

4

Volunteer

Rating: 5

PlanetRead are an innovative organisation that are creating a new generation of literate people across India. Few organisations on the planet have created a solution that is so simple that it really could change the world. PlanetRead are a truly inspiring organisation, full of great people, and with your help, they could change the lives of readers all over the world.

3

Professional with expertise in this field

Rating: 4

Good work by good people, spreading literacy in an innovative, inventive way.
Keep up the good work!
Michael Koot (Avitra, language services provider)

2

General Member of the Public

Rating: 5

What amazes me about the SLS concept is the fun way in which it spreads literacy in a subliminal yet powerful way. We Indians love our movie songs and what better way than to teach language through a medium no one can resist? Pure genius.

I salute the selfless volunteers and staff of Planet Read, keep up the good work.

1

General Member of the Public

Rating: 5

I think it's really amazing what PlanetRead is doing ! Being certified literate is useless when a person is unable to read or write everyday stuff. SLS is indeed a very innovative technology that entertains and educates people at the same time. And it's effective because a good part of the Indian population thrives on Bollywood. I really wish to be a volunteer for this incredible mission sometime soon.
By building more efficient human beings, we are directly creating a better tomorrow !
Hats off to you !

2

Volunteer

Rating: 5

I am a BookBox volunteer for my language, Telugu. I am inspired to volunteer for it for 2 reasons: Quality and Service. BookBox stories are of great quality. Their attention to details that contribute to its quality and the persistence and patience with which they achieve it, impresses me and inspires me. The motive of service by making literacy not just kid friendly but people friendly in general, through planet read is is what makes it dear to me.

Previous Stories
1

Volunteer

Rating: 5

I know by experience that subtitles greatly enhance reading ability in children. Watching kids' programs with subtitles in English is one factor other than reading books with them that has greatly contributed to my kids' reading skills. There is no doubt that SLS program of planetread will benefit a big portion of India's population that has not had chance to continue education or the time and leisure to sit down with books. Television in India reaches a greater number of people than even public libraries. Not only that, since most education in India is encouraged in English Medium, local language literacy gets a great boost through planetread's SLS program.

1

General Member of the Public

Rating: 5

Hey guys!! It is a nice platform for learning multiple languages.
When I came to Bangalore I understood Kannada & Hindi is must to survive here apart from English. Hence My roommates and I decided to learn new languages. some wants to learn tamil too.. Received suggestions from many to watch movies and songs, as this is the way to learn languages easier. Finally we ended up with PlanetRead. Their new way subtitle helped a lot. Days passing and we started humming and slowly singing whatever we get. We hope moving forward we will be speaking different languages and could able to understand the languages as PlanetRead made them easy, fun while learning languages. Thats just the way we learn. Whole INDIA is learning along with you guys. Cheers!! Just Enjoy madi!!! Masti karo!!! ;) Learning never exhausts the mind. ~Da Vinci