Mission: To educate and support the independent paint and decorating retailer
Programs: Education programs for the paint and decorating industry: the pdra educational foundation sponsors free training workshop seminars during the year with various paint & decorating distributors, at their annual trade shows. These courses are facilitated by the pdra at no charge to any distributor employee, sales representative and retailers and their employees attending the show that wish to take these free workshop/seminars. In addition, the educational foundation initiates new training courses, on subjects that are important to our members and their employees in all areas concerning paint & decorating products, to include sales & marketing, managing a business, management, goal setting, selection and hiring, strategic planning, etc. In the near future, we are planning to implement a scholarship fund that will help young people interested in a career in the paint & decorating industry.