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Causes: Arts & Culture, Children & Youth, Radio, Theater, Youth Centers & Clubs
Mission: The mission of the LoveLife Foundation is to help youth discover positive and life-affirming alternatives to the destructive influences of drugs, gangs, and the dangers of life on the streets. To accomplish this, we help each youth build a positive future with educational and vocational programs, focusing on multimedia and technological training and career development services. We help young people build skills in live performance, and radio and television production.
Programs: The LoveLife Arts and Media Training Academy (LAMTA) is the LoveLife Foundation's core program. The comprehensive curriculum includes radio and video production, as well as training in live performance. Students also learn about the history of African-American culture, conflict resolution, life skills, and employment readiness. Through leadership training and mentoring, youth learn that they have the power to make the changes in their lives, and to follow their dreams. LoveLife works with youth from many neighborhoods, but we are currently operating the after-school program at Lowell Middle School in West Oakland. LAMTA offers youth opportunities to gain the skills they need to express themselves during the times they are most at-risk to violence - studies show that most violent crimes against youth occur between 3-8pm. There are also weekend activities in which youth can take part, such as a Saturday morning live radio show. Youth also have on-the-job training opportunities that provide them some income while they learn. There are many after-school programs that are valuable for youth in Oakland. LAMTA is unique not only in its curriculum, but in the two projects where students use the skills they acquire: The LoveLife Media Campaign is another outlet through which youth can use their skills to express themselves in a positive way to the community. Lovelife offers access for youth to the United States' 5th largest media market, through radio and television airwaves. Students produce public service announcements, radio and television news reports, billboards and web sites, directing their peers away from violence with their own words derived from their own experiences.