JUST CAPITAL FOUNDATION INC

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Nonprofit Overview

Causes: Social Science

Mission: JUST Capital is establishing a new benchmark for just business behavior based, for the first time, on the public’s values and preferences. We believe that making a profit or generating a return does not have to come at the expense of society or the planet. We believe that business conducted in a more balanced, equitable and just manner should be rewarded by the markets, not punished by them. But what does that mean? Who gets to decide what is or is not just behavior? And how do we judge whether companies are actually operating in a just way? At JUSTCapital, we think the People should decide. People like you. This year and every year, we will be conducting a national survey to find out how America defines just corporate behavior. We will track – in an unbiased and transparent way - the top 1000 companies in the country to see how they rank against America’s definition of just. We’re calling it the JUSTIndex. And we will make all results available to you, the public. Why? Simple. By shining a light on what it means to be just, we think we can define, inspire and reward more just behavior, not only in companies, but in investors, consumers, all of us.

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