Mission: Vision: great lakes science center envisions a community where all people value science, technology, engineering, and math to inform decision making and enrich lives. (continued on schedule o)guiding principles: we help people learn stem by doing stem and believe that it is best learned through real scientific challenges. We cultivate creative, innovative, critical thinkers for the 21st century. We support a learning culture that encourages curiosity and experimentation. We bring people together by creating welcoming, fun, and high-quality guest experiences. We strengthen our community impact by collaborating with other organizations and connecting to stem resources in our region. We ensure our future by maintaining our long-term fiscal and staff sustainability.
Programs: Education: great lakes science center's (glsc) mission is to make science, technology, engineering and math come alive. Glsc engages families and students through a variety of programming designed with multiple entry points and learning outcomes. Programming is designed to support experimentation, encourage perseverance, and inspire learners to stay curious. In fy17, glsc provided free attendance to our interactive exhibits and themed, stem education programming to 41,717 visitors including 16,968 students from title 1 eligible schools. Overall, glsc provided stem-learning experiences to 296,960 visitors. Special themed days including spooktacular science, turkey tech, and star spangled science provide new stem-learning experiences that (continued on schedule o)are included with admission to the science center. Glsc has also increased free public programming provided on its outdoor property on lake erie, as well as on the promenade level, an important public thoroughfare for north coast harbor. Programs for schools include collaboration with the cleveland metropolitan school district's (cmsd) mc2stem high school freshman class that is located onsite as well as a partnership to provide training and learning experiences for all cmsd 7th grade classrooms through our cleveland creates 7 (cc7) initiative. Cc7 consists of professional development, a design and engineering challenge, onsite field experience, live science demonstration, exploration of exhibits, a take-home experiment, and a family day. In fy17, cc7 had 100% participation with all 67 schools participating, serving a total of 2,511 students and their families. Professional development was provided for 204 teachers to ensure they embraced the content and learning framework of the program. In order to provide a "wrap-around" experience, family members participated in a free family day at the science center; 280 family members participated. This is just one example of glsc's district-customized programs, designed by the stem learning department to address the specific needs identified by district leadership, such as lorain city schools and north ridgeville schools. Other notable community impacts come from programs like grow up great with science that provided learning experiences for 602 preschoolers in local head start programs, professional development for 59 head start teachers and 19 teaching assistants, and 208 family members. Great science academy provided intensive project-based learning for 106 youth in 6th through 11th grade who participated every other saturday across the school year. Week-long summer camps offered 59 different topics and hosted 2,132 campers from pre-school to 12th grade in stem content and career-focused activities that address the summer learning slide. Glsc provided more than $25,000 of need-based summer camp scholarships.
exhibits: in addition to hundreds of hands-on exhibits, great lakes science center is the home of the nasa glenn visitor center, the steamship william g. Mather, and the new cleveland clinic dome theater. Glsc routinely provides new learning experiences for visitors through temporary exhibitions. Last year glsc hosted two: design zone and build it! Engineering fun one brick at a time. Build it! Was the first implementation of the new strategic plan to increase the number of temporary exhibitions designed, prototyped, and fabricated internally. The exhibition integrated multiple stem themes to create interactive lego-inspired experiences such as exploring simple machines while building a fidget spinner. The exhibition also featured stem-themed brick sculptures such as a (continued on schedule o) nasa shuttle with a robot-integrated gantry that moved to simulate the lift off sequence. Build it! Was the recipient of a sizable corporate sponsorship from arcelormittal due to its thematic tie-in to engineering workforce development and stem educationother new exhibitions in the permanent galleries include the completion of the cleveland creates zone. The exhibition includes multiple design and prototype challenges created to build skills in persistence and design testing. More than 120,000 visitors tried out these engaging stem exhibits over the year. Evaluation shows that in addition to the strong learning outcomes around persistence and experimentation, cleveland creates zone is upending the amount of time a visitor typically spends from the usual measurement of mere seconds at an interactive exhibit to an average of 20 minutes per interactive in this new space.
membership and marketing: great lakes science center served approximately 6,100 member households in fy17, accounting for almost 60,000 member visits to the science center. Membership is supported across the marketing, guest services, and development departments. Improvements to member and marketing experiences this year included member-only events such as exhibit previews and a member lounge during the winter holidays. The website, greatscience. Com, has been redesigned and is now streamlined and optimized for mobile devices. This year the science center also fully launched a new brand identity, stay curious. This brand is driven by attention to the interests of the core audience, families with children ages 2-12 and grows out of learning research that demonstrates the importance of (continued on schedule o) curiosity as a lifelong learning skill. Social media following grew across all three of the major platforms: facebook (22,000 likes), twitter (16,800 followers) and instagram (1,380 followers), maximizing earned media value with more than $5 million worth of broadcast and online media exposure. The science center presence on lake erie also makes it a unique event venue in the city with more than 70 private events booked this year, including corporate events and weddings.
combination of omnimax and guest services.