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Causes: Children & Youth, Youth Centers & Clubs
Mission: To create products and content that appeal to consumers of sneaker culture. During this business to consumer relationship we hope to provide information on the realities of sneaker violence in order spark the consciousness that will lead to change. While selling products we plan to raise funds to broaden our reach and build our organization.
Results: We have educated over 40k people on consumerism and sneaker violence through our products. We have given financial aid to over 10 families affected by sneaker violence.
Target demographics: Families and communities affected by sneaker violence
Direct beneficiaries per year: 10 families, educated over 37,000 people on the reality of sneaker violence
Geographic areas served: Washington D.C.
Programs: Information, documentaries, products and financial aid to others in the global sneaker community