Mission: Provide, pursuant to a contract with the nyc department of small business services, services and improvements intended to enhance the commercial and physical environment for people who work and live within, or visit, the 34th street district in manhattan. The services include: sanitation, security, horticulture, visitor information, public space programs and management and the design, construction and maintenance of streetscape and park improvements.
Programs: Capital projects: streetscape improvements are designed, built, and maintained in accordance with the urban design plan of the 34th street district. Improvements include, but are not limited to: signature granite sidewalk corners, distinctive light poles, illuminated street name signs, tree pits, framed traffic control and parking regulation signs, benches, bike racks, multi-unit newsboxes, park concession and public restroom buildings, custom trash cans and stree planters. Capital project expenses include interest and other charges related to the debt issued to finance improvements, as well as, depreciation of improvements.
sanitation and special maintenance: uniformed sweepers pick up litter, clean gutters, empty trash cans, remove graffiti and stickers, clean and service park restrooms, clear snow from cross walks, bus shelters and public spaces, and clean and paint streetscape elements throughout the district.
security and taxi dispatch: uniformed security officers patrol the distict. Security officers deter crime, report incidents to the nypd, protect property and assist visitors and residents. Taxi dispatchers monitor lines of waiting patrons and cabs at taxi stands around penn station.
other program services include: the management and programming of public spaces - herald and greeley square parks, the adjacent broadway pedestrian plazas and plaza 33, the pedestrian plaza created by the closing of 33rd street between seventh and eighth avenues; seasonal horticultural displays in the district's tree pits, planters, elevated baskets and park planting beds; manned visitor service and tourist information carts; retail and design services and the promotion of the district, its programs and businesses.