March 13, 2012
I am amazed at how they use 100 percent of their funds for actual on the ground work as well as awareness campaigns that actually reach the people needed. They do raise awarness of the plight of the snow leopard to people who do not live in the range nations, but most of that is through social networking as well as e-mail and other internet methods. I am happy to say that, even with their e-mail newsletters and other e-mails, I am not bombarded every week by some e-mail or postal letter asking me to donate. They keep communications balanced so that one is not wondering if they are actually doing something, but at the same time they do not barrage people with money pleas and the like. As I mentioned, they actually focus on educating people about the plight of the snow leopard. What's unique is that they use programs, such as the handicraft program, that helps the people become self-sufficient but also helps show them that the endangered animal is really a needed ally for people. It's balanced with science, which is needed when conserving an animal on which we still do not have good information.
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