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jmkartak

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PROJECT HEALTHY SMILE
June 22, 2011

Project Healthy Smile is a nonprofit organization that brings light to a major problem in other parts of the world where impoverished children lack sufficient dental supplies and knowledge of proper dental care techniques. I started working with Project Healthy Smile as an intern at the beginning of my Senior year of college. I have served a number of roles within the organization and performed many duties since I joined, including tracking and organizing donations, sending thank you kits to donors, and acting as the event coordinator.

As the event coordinator on the board for PHS, I am responsible for coordinating and executing our largest fundraising event of the year, Styles for Smiles. Styles for Smiles is a fundraising event that consists of a fashion show, a portion of the proceeds from clothing and jewelry sales going to PHS, a silent auction, and a raffle. This involves planning the event space, finding and coordinating vendors, soliciting donations for the silent auction and raffle and organizing these items/services. Another role that I have as the event coordinator is to venture into other fundraising events and start to plan those as well.

If this is a review of the organization, then here is what I have to say about the strengths and weaknesses of PHS. There are three major strengths of PHS. The first is that the organization has a strong mission and is a great cause that it is easy for people to come behind. The second major strength that PHS has is the loyalty, hard work, and dedication of its board members and those who support PHS. The third strength is the integrated marketing communications. The branding for PHS is very clear and uniform. This is shown through the website, the business cards, the event communications and marketing, and more. The reason for this clear and consistent branding largely rests with Hollie Mae, and I think it is a tremendous strength for the organization.

The only weakness that the organization has is that as it is growing, PHS is having trouble keeping up with the increasing number of contacts, amount of donor data, and other information that is incoming. However, even this weakness is one that the organization is working on even now. PHS is now collaborating with a group to now track all donor and contact information. So, even the weakness that PHS has is going to be turning into a strength.

Project Healthy Smile is an organization that has the highest integrity and a strong and wonderful mission. The founders, Michelle and Hollie Mae, are two women who had a great vision. It has been a pleasure to see that vision grow and their work be carried out, aiding impoverished children around the world.

The Great!

I've personally experienced the results of this organization in...

planning and executing a successful fundraising event. The Styles for Smiles event this April was a huge success, raising enough funds for sustainability in SE Asia for the next year.

Ways to make it better...

If I had to make changes to this organization, I would...

The strengths and weaknesses are listed above.

MY ROLE:
Board Member & Board Member. What I did is listed above in my review.