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Nonprofit Overview

Causes: Animals, Environment, Natural Resources Conservation & Protection, Wildlife Preservation & Protection

Mission: WWF’s mission is to conserve nature and reduce the most pressing threats to the diversity of life on Earth. By 2020, WWF will conserve 15 of the world’s most ecologically important regions by working in partnership with others to: * Protect and restore species and their habitats * Strengthen local communities' ability to conserve the natural resources they depend upon * Transform markets and policies to reduce the impact of the production and consumption of commodities * Ensure that the value of nature is reflected in decisions made by individuals, communities, governments and businesses * Mobilize hundreds of millions of people to support conservation

Programs: Global conservation - see schedule o

policy - see schedule o

market transformation - see schedule o

Community Stories

29 Stories from Volunteers, Donors & Supporters

4

Donor

Rating: 3

I am a very long term donor and am familiar with the good work of this NGO. However, I agree with the previous review that they are RELENTLESS with their mailed solicitations. Further, they had the to my mind amazing chutzpah to send a solicitation saying, in effect, we will cease our onslaught of mailings if you promise to donate on a monthly basis! It reminded my of National Lampoon's cover "Buy This Magazine or We Will Shoot this Dog!" If you want to donate to an organization with a very similar mission but without ANY mailings and more restrained email communication strategy, I recommend the Wildlife Conservation Society. WWF really needs to get their solicitations under control -- I fear that my $100 just about pays my postal bill, and you don't want your donors feeling that way!

2

Donor

Rating: 3

Like many of the existing reviews there are some pros and cons of supporting WWF. I definitely agree that they spend way too much on advertising/fund drives. I have called and requested that they send less mail but to no avail. I get at least two copies of Focus and additional mail on what feels like a monthly basis. The other side is that I feel like they do good work. The pros outweigh the negatives but I feel like the donor community must hold them more accountable or the inefficient behavior won't be changed. I will say that if I hear of another animal and environmental charity doing the same kind of work more efficiently, I will not hesitate to direct my funds to away from WWF.

Review from CharityNavigator

4

Donor

Rating: 5

The Good: Being one of the largest organizations whose purpose is to protect Our Earth and Our Fellow Earth Inhabitants has it's privileges. They seem to have more pull and clout after many years of experience, being based in DC, and have a gaggle of seasoned lobbyists. 83% of all donated monies goes to a cause close to my heart...

The Bad: Being so large they are definitely more wasteful than their smaller counterparts. Executive pay is much too high and the advertising expenses are too high (wish they would cut my mailings in half as I already plan to donate yearly). 17% is too high for "other" expenses.

In my book the good outweighs the bad and I will continue to donate but also look for, and participate with, smaller local organizations as well.

Review from CharityNavigator

1

Donor

Rating: 5

AMAZING!!!! i have no more to say...they are just amazing

Review from CharityNavigator

1

Donor

Rating: 5

Frogs Are Green is a proud to supporter of the World Wildlife Fund. They work very hard keeping us informed and helping the environment. Such a great cause.

Review from Guidestar

1

Donor

Rating: 5

I became aware of the need for environmental protection and change in the 1980's. I was aware of some of the big environmental groups, but what caught my attention with WWF was when they purchased land in the rain forest in South America to help stop the slash and burn culture. Since then I have donated to them because what better way to help the earth than to protect the very ground and plants that grow from it.

8

Donor

Rating: 5

I first notice this foundation back in 1990. I was in sixth grade and our school was taking an interest in our environment. At the end of each year, each 6th grader was to propose a mural suggestion for the rather large mural that would be painted and hung in the class room. This had been a tradition for many years. My mural proposal was completely influenced by my membership to the World Wildlife Fund. I drew 7 endangered species, one from each continent, to represent the fragility of our planet. My proposal won the vote. The World Wildlife Fund has been loyal to the planet. Working hard to educate us all on the reality of extinction and how we can prevent it. For nearly 50yrs, they have creatively inspired us all to do our part to protect, clean-up, and care for our planet and all of whom reside upon it. It is the most widely known and respected conservation group and has proven to be effective in all of its efforts.

Review from Guidestar

4

Donor

Rating: 5

I am extremely impressed with World Wildlife Fund. They function with high quality on so many levels - they have fantastic marketing and innovative events (such as EarthHour)to create awareness, they are donor responsible (they communicate well with their donors), and they are completely on target with their activities which match their mission. Their commitment to helping our planet is huge!

Review from Guidestar

4

Donor

Rating: 5

I became a member after watching the movie, the 11th Hour, a documentary by Leonardo Dicaprio. WWF had nothing to do with this film, but that film opened my eyes to what's going on in this world. I did some research and wanted to try and help and WWF caught my attention. I've been honored to donate 16 dollars every month for the past 2 years and wearing my WWF shirt with pride. I get many looks when shopping with my WWF bags, and know people care. As a college student, working to pay bills and to support my 2 cats, it's hard to come up with enough money every month. But I know with WWF, and where my money goes to them, that I could never take away my donation every month, even if I was near broke. I love getting newsletters every week, and being a facebook fan keeps me up to date with WWF and their research. I'm 22, and I've been a WWF supporter for 2 years now, and will continue throughout my lifetime. I owe a lot to WWF for what they have done and are pursuing to do.

Review from Guidestar