People for the Ethical Treatment of Animals

Rating: 2.88 stars   112 reviews

Issues: Animals

Location: 501 Front St Norfolk VA 23510 USA

Mission: People for the Ethical Treatment of Animals (PETA) is dedicated to establishing and protecting the rights of all animals. PETA operates under the simple principle that animals are not ours to eat, wear, experiment on, or use for entertainment. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in laboratories, in the fur trade, and in the entertainment industry. PETA also work on a variety of other issues, including the cruel killing of beavers, birds and other "pests," and the abuse of backyard dogs. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and direct action.
Programs:   PETA receives complaints of cruelty to animals; works for the release of and obtains care for abused, neglected, and at-risk animals; investigates cruelty cases; gathers evidence of law violations; and takes action to ensure the enforcement of laws and regulations in an effort to protect the animals involved. Among other highlights of fiscal year 2009, we publicized the results of our undercover investigation into Ringling Bros. and Barnum & Bailey Circus, where we documented workers beating and whipping elephants dozens of times in venues across the country. PETA’s undercover investigation showing workers kicking, beating, jabbing, and slamming piglets against the floor at an Iowa Hormel supplier resulted in 22 criminal charges, and our undercover footage of workers stomping, kicking, throwing, and inhumanely killing turkeys at Aviagen's factory farms in West Virginia resulted in 19 indictments for cruelty—the first time in U.S. history that factory-farm employees have faced felony cruelty-to-animals charges for abusing birds. We also aided in bringing many other animal abusers to justice, including a New York State Thoroughbred breeder accused of starving and neglecting 177 horses, and two Texas men charged with shooting and killing a dog.

We were victorious in a lawsuit to stop the Georgia Department of Agriculture (GDA) from granting licenses to animal shelters that employ gas chambers, a cruel form of “euthanasia” used to kill cats and dogs, and were instrumental in having the Clay County Animal Control in Florida cited for performing an experiment in which a dog was left in a sweltering car to see if he would suffer from heatstroke. We worked with law enforcement officials to humanely euthanize a suffering “downed” cow; got help for 30 dogs who were being kept in mud-filled pens in South Carolina; and rescued a 140-year-old lobster who had been confined to a tank inside a New York City restaurant. We also operated our highly successful spay-and-neuter program, which makes surgeries available at little to no cost to disadvantaged animal guardians, preventing thousands of unwanted litters and providing relief to overburdened, government-run animal control offices and local animal shelters.

 

PETA conducts educational campaigns and publishes materials that are distributed to students, teachers, the general public, and supporters. Major publications include materials made available through our programs for younger children, high school and college students, and educators as well as publications such as factsheets, booklets, fliers, posters, and PETA’s magazine, Animal Times. Campaigns involve renowned celebrities, extensive media attention, interactive Web site features that reach millions of viewers, and public service announcements, which are typically placed for free in high-exposure outlets.

 

PETA organizes campaigns to inform the public about, among other things, how animals are abused in the food, clothing, experimentation, and entertainment industries. Among other events in fiscal year 2009, PETA pressured Bolivia to enact their first animal protection regulation against horrific military training exercises; convinced the Food and Drug Administration (FDA) to discontinue testing a sweetener derived from stevia on rats; prompted the Kentucky Horse Racing Commission (KHRC) to ban the use of anabolic steroids for all racehorses and "snapper" whips for harness racing;persuaded Zappos.com, JCPenney, and Urban Outfitters to go fur-free; persuaded the University of Connecticut Health Center, and a Florida medical conference to stop torturing and killing animals in outdated medical training e

2012 Top-Rated Nonprofit
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Community Reviews

Rating: 5 stars  

PETA is the only animal rights organization that is ending the use of animals in laboratories. Other organizations that I have donated to int he past that want to end animal research are simply uneffective, and unable to find creative ways to stop this form of animal abuse. PETA puts undercover investigators into these horrendous labs and is able to prosecute and sometimes, like last year, were able to close one down entirely. If ending the use of animals in testing and research matters to you, then PETA is the organization that DESERVES your hard-earned dollars.

I've personally experienced the results of this organization in...

showing what goes on inside a laboratory these days is very difficult due to the high security but PETA does it and brilliantly educated the rest of us as to the horrors that take place and why animal research must end.

If I had to make changes to this organization, I would...

Spend less effort on companion animal issues that so many other animal organizations exclusively focus on and do more of what PETA does best: end animal research, continue the focus of circus cruelty, and end animal intensive farming.

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Review from CharityNavigator
Rating: 5 stars  

Try to think of any other animal rights group that is as effective as PETA. Personally, I can't. And they walk the talk and target your donations to actual work on the ground - their president earned just $37,000 in 2009 (see Form 909). Just to compare I picked another random animal welfare group IFAW and their CEO earned over $300,000 and from what I have seen this is common.

I've personally experienced the results of this organization in...

Oakland

If I had to make changes to this organization, I would...

None

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Review from Guidestar
Rating: 5 stars  

PETA gets results, period. That's why I have been donating to them for the last 16 years and will keep on giving them as much money as I can afford. I would wish for personal wealth solely to give it to PETA. I am continually impressed by the inventive strategies they deploy to effect change for animal welfare, like becoming stockholders in soulless corporations and gaining entry into their meetings. I have also had the privilege of meeting a number of PETA staff and to a person they are obviously deeply dedicated to their brave calling. They are heroes in my book. This is urgent work and there is no point to playing nice with animal abusers.

I've personally experienced the results of this organization in...

PETA has a strong record of "firsts," including getting the first-ever conviction of a vivisector in the US, the first confiscation of abused animals from a lab, and the first US Supreme Court for animals used in experiments. I live on the West Coast and am thrilled to witness the opening of a new LA home, thanks to Bob Barker's extraordinary $2M gift. Partnering with media celebrities is a very effective way of getting attention and raising awareness.

If I had to make changes to this organization, I would...

Generously endow their administrative expenses so they can push their work ever farther throughout the world, with competitive salaries and benefits for all staff.

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Rating: 5 stars  

4 people found this review helpful

Peta truly changed my life and I will always be in debt to them. I had always been an animal lover with lots of empathy and when i was twelve i found one of their meet your meat videos online and from that moment on i was vegetarian and a peta activist (well, as much as you could be at 12 ). i always participated in animal rights debates in school etc and would proudly put my littel peta stickers everywhere and talk to evefyone about what happens to cows chickens pigs etc. I am now 20 and vegan and even more the acitivist i was then. I owe it all to PETA. They are by far more accessible than any other animal rights organization- they have an amazing talent in the way they reach out to all generations, young and old - they have cutesy slogans and campaigns that bring attention to serious issues, and then they also have those fucking great in your face, attention-demanding tactics that dont let people escape the current animal issues that have become out reality even in 2010..I got the great opportunity to go on a peta campaign tour a few weeks ago, but had to cancel due to an acting job. Everyone i talked with wereextremely warm and gracious and i was so honored to even get the chance to travel with them. PETA is by far my favorite organization, their victiories are tremendous and theyce certainly made me a better person.

I've personally experienced the results of this organization in...

the many victiories theyve had over the years, publicity, how many people i know who are veg bc of them..

How frequently have you been involved with the organization?

About every month

When was your last experience with this nonprofit?

2010-7-01

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Rating: 5 stars  

2 people found this review helpful

PETA has been incredible to work with and I constantly feel honored to be giving to such an important cause. They always keep me in the loop on the groundbreaking victories for animals, which makes me feel like my money is being spent directly to further the cause, and are helping me organize protests and demonstrations in my area. Sometimes animal cruelty just feels like such an overwhelming issue, but the staff at PETA have always been there to help me take one step at a time to make this a more cruelty-free world and I'm so grateful for their help. The demonstrations/protests I've attended that PETA has organized have always been so professional and empowering. Overall, I am so proud to be a PETA member!!!

I've personally experienced the results of this organization in...

I give money specifically to the organizations' investigations fund, and I'm kept in the loop on their incredible investigations and huge victories as an outcome, which makes me feel like I have a direct part in saving animals.

How frequently have you been involved with the organization?

About every month

When was your last experience with this nonprofit?

2010-6-01

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Rating: 5 stars  

6 people found this review helpful

Ingrid Newkirk barely takes enough salary to survive living in Washington. My sister volunteered for them and reported that the staff work very hard towards preventing cruelty to animals. This is where I put most of my money.

I've personally experienced the results of this organization in...

the news.

If I had to make changes to this organization, I would...

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What I've enjoyed the most about my experience with this nonprofit is...

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If this organization had 10 million bucks, it could...

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In my opinion, the biggest challenges facing this organization are...

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One thing I'd also say is that...

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When was your last experience with this nonprofit?

2009-1-01

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