My New Red Shoes

Rating: 5 stars   8 reviews

Issues: Children & Youth, Human Services, Philanthropy

Location: 330 Twin Dolphin Dr. Suite 135 Redwood City CA 94065 USA

Mission: My New Red Shoes’ mission is to help homeless and very low-income children look and feel confident as they start the school year by providing them with new shoes and clothing and by rallying youth and adults around this effort through volunteer and educational opportunities for individuals, families, schools, corporations, and community groups. Since 2006, My New Red Shoes' core program, Clothing for Confidence, has served more than 21,000 homeless and low-income children in need of shoes and clothing in the 9 county San Francisco Bay Area. The children My New Red Shoes serves are selected by the 74 social service agency partners and school districts. Sometimes My New Red Shoes works directly with a school, such as Cesar Chavez Academy where all 565 students (100% of the student body) are living below federal poverty guidelines. The backbone of My New Red Shoes' successful program is an active and enthusiastic volunteer corps of 2,300 members who sew the gift bags and write the personal “good luck on your first day of school” notes. At My New Red Shoes we believe that every child, regardless of their circumstances, should feel confident and positive about going to school. Ultimately, our goal is to provide new shoes and clothing to as many young people in-need as possible.
Target demographics: Homeless and low-income children and youth
Direct beneficiaries per year: about 6,500 homeless and low-income youth
Geographic areas served: Northern California; San Francisco Bay Area with a focus on San Mateo, Santa Clara, San Francisco, Marin and Alameda counties in school year 2014-2015.
Programs: My New Red Shoes currently operates two programs: Clothing for Confidence helps students to begin the school year with the confidence that they belong and are ready to learn. All children served by this program receive a brand-new pair of athletic shoes, a $50 gift card to a clothing retailer, and a hand-made first-day-of-school encouragement note written just for them, all packaged by volunteers in a hand-sewn gift bag. Community Outreach and Education conducts educational presentations, events and volunteer opportunities to teach the community about the issue of family homelessness and its impact on children, and shares ideas about how to make a positive, meaningful contribution to those who are homeless.
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EIN 20-4683289
650-241-3911
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Community Reviews

Rating: 5 stars  

My New Red Shoes helps thousands of homeless children at a critically important time in their lives. It is amazing how quickly they have grown and how many people are involved. I think this is because people instantly "get it" as to how important a service MNRS provides.

Would you volunteer for this group again?

Definitely

For the time you spent, how much of an impact did you feel your work or activity had?

A lot

Did the organization use your time wisely?

Very Well

Would you recommend this group to a friend?

Definitely

When was your last experience with this nonprofit?

2012

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Role: Professional with expertise in this field
Rating: 5 stars  

My New Red Shoes is a wonderful organization that is focused on providing shoes and clothing for homeless children in the Bay Area as well as getting the community at large, especially youth, engaged in both understanding the issues or homeless children and helping to do something to make their lives better. It's a wonderful grass roots organization with a huge inpact!

I've personally experienced the results of this organization in...

I've seen the faces and gratefulness of the children and their parents at Back to School parties where the children get their new shoes and gift cards. I've seen the volunteers helping out and feeling as if they got a gift too just by being there and helping. A true feel good experience.

If I had to make changes to this organization, I would...

Help them to grow to seve more children and involve more youth in their mission related efforts.

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Rating: 5 stars  

I've worked with My New Red Shoes for the past three years. The passion and commitment of the agency, its staff, and volunteers is truly remarkable. Growing out of a simple idea to offer homeless children the dignity they deserve on the first day of school, the organization impacts thousands of youth in our community. I am proud to be a part of this amazing organization.

I've personally experienced the results of this organization in...

the work they do every day. I have been at shelters where kids receive the clothing gift cards. The look on their face at that moment really can't be expressed in metrics or words.

If I had to make changes to this organization, I would...

give them more resources to continue their inspiring work on a broader stage.

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Rating: 5 stars  

My New Red Shoes truly impacts the lives of homeless children in the Bay Area in a positive way. These children are at a critical point in their lives and entering school with brand new shoes and clothes allows these children to feel confident and ready to learn. The volunteer and educational opportunities created by My New Red Shoes allow families and students to learn about how they can be advocates for change.

I've personally experienced the results of this organization in...

The positive and touching feedback from shelters and parents of homeless children that have received new shoes and clothes show that My New Red Shoes truly makes a wonderful impact.

If I had to make changes to this organization, I would...

I see an organization that is passionate, dedicated and successful in reaching homeless children. I cannot think of any changes only cheers to keep going on this successful path.

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Role: Professional with expertise in this field
Rating: 5 stars  

18 people found this review helpful

This wonderful organization has provided a beautiful message to the young girls that participate in our program, Youth and Family Enrichment Services, G.I.R.L.S Program, servicing San Mateo County, that they have value and significance to the community, regardless of the economic, racial, and ethnic challenges that they face. YFES' serves the most disenfranchised population in SMC, and My New Red Shoes supports our message that each participant is unique, with special gifts to be celebrated!

I've personally experienced the results of this organization in...

the beautiful smiles and expressions of delight and suprise when the program participants realize how they are valued.

If I had to make changes to this organization, I would...

host an open house to present the volunteers.

What I've enjoyed the most about my experience with this nonprofit is...

their inclusiveness, warmth and care regarding the San Mateo County community.

The kinds of staff and volunteers that I met were...

warm, supportive, flexible and caring.

If this organization had 10 million bucks, it could...

Expand. It would be wonderful if a child could enroll and be supported throughout the school year. This support could include a Halloween ccostume, Holiday shoes, birthday suprise, etc.

Ways to make it better...

we had had a chance to meet face to face.

In my opinion, the biggest challenges facing this organization are...

continued funding.

One thing I'd also say is that...

I am grateful for My New Red Shoes and their continued support of our program participants

When was your last experience with this nonprofit?

2008-6-01

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Rating: 5 stars  

18 people found this review helpful

I am excited to see the impact My New Red Shoes has on homeless children. This organization is truly making a difference in the lives of so many children. Not only do the children benefit but so do their families. Parents of children who receive the new clothes and shoes describe not only the positive impact it makes on the children but how it relieves their worries and pressure of not being able to provide for them.

If this organization had 10 million bucks, it could...

improve the lives of countless children in need.

When was your last experience with this nonprofit?

2008-8-01

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Role: Professional with expertise in this field
Rating: 5 stars  

17 people found this review helpful

I work for a large Bay Area non-profit on the Peninsula, and our organization serves families at risk for abuse and neglect. We often have clients with young children who are homeless, so gathering the resources to purchase clothing for school is sometimes a very daunting task. My New Red Shoes fills the gap in our community by providing the opportunity for these children to feel confident and proud when they walk through the doors on the first day of school. Our experiences with the organization, both this year and last, have been wonderful!

I've personally experienced the results of this organization in...

that they delivered on their promises and helped us to serve so many families in San Mateo county.

What I've enjoyed the most about my experience with this nonprofit is...

volunteers make little pouches, individually tagged for the children. It's such a nice touch.

The kinds of staff and volunteers that I met were...

friendly, patient, and on top of things!

If this organization had 10 million bucks, it could...

do so much...including helping to clothe homeless children year round.

When was your last experience with this nonprofit?

2008-8-01

Was this review helpful? 
Rating: 5 stars  

11 people found this review helpful

My New Red Shoes is an excellent organization, focused on meeting the needs of children who struggle every day in the Bay Area. They fulfill their mission with keen expertise and great passion, working hard to engage our community in service and understanding of the needs of the least among us.

I've personally experienced the results of this organization in...

A recent back to school party where 50 impoverished kids received new clothes and shoes for school.

If I had to make changes to this organization, I would...

Not change a thing.

What I've enjoyed the most about my experience with this nonprofit is...

The highly organized and dedicated staff.

The kinds of staff and volunteers that I met were...

Passionate, articulate and committed.

If this organization had 10 million bucks, it could...

Expand to provide similar services to homeless children across the nation.

Ways to make it better...

We were able to raise additional funding to adopt even more children.

In my opinion, the biggest challenges facing this organization are...

Ongoing funding changes in the Valley.

One thing I'd also say is that...

This is a strong, committed organization dedicated to improving the lives of children who are homeless and at risk of homelessness.

When was your last experience with this nonprofit?

2008-8-01

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