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Nonprofit Overview

Causes: Automotive Safety, Crime & Law, Crime Prevention, Disaster Aid, Health, Public Health

Mission: The mission of KEEP KIDS ALIVE DRIVE 25® is to make streets safer for all who walk, ride, play, and drive. Doing so preserves lives and relationships.

Results: Over 1600 communities have initiated a Keep Kids Alive campaign. These represent 49 U.S. States, 3 Canadian Provinces, the Bahamas, and Queensland State, Australia. Oceanside, CA saw a 16% decrease (6 mph) in average speeds when implementing a Keep Kids Alive Drive 25 yard sign campaign. As the first community to initiate "America's Trash Talks to Keep Kids Alive," Oro Valley, AZ realized a 13.5% decrease in average speeds on neighborhood streets - 24.5 mph on average.

Target demographics: Residents of every neighborhood in the U.S., and when possible, beyond.

Direct beneficiaries per year: Millions in communities throughout the U.S.

Geographic areas served: United States, as well as communities across the globe.

Programs: Consultation and Presentations to Community/Neighborhood Groups, Schools, Businesses, and Municipal Leaders on developing comprehensive neighborhood traffic safety education campaigns that include: America's Trash Talks to Keep Kids Alive Keep Kids Alive Drive 25 Stop! Take 3 To See Seat Belts-FASTENATING! It's Not A Race! Create Space Be Aware! Drive With Care No Need To Speed Check Your Speed A License to Live - An in-school safe-driving education and marketing campaign that is student driven. Parenting at the Speed of Life Annual "Run to Remember" as part of the Pikes Peak Ascent Trail Race in honor of loved ones who have died in traffic incidents.

Community Stories

19 Stories from Volunteers, Donors & Supporters

1

Professional with expertise in this field

Rating: 5

Keep Kids Alive is a wonderful non-profit and I believe has really made a difference in the Omaha community. It's a simple reminder to the community to slow it down in our neighborhoods, especially where kids are present. -Sgt. Erin Payne, Omaha Police Department

Donor

Rating: 5

I have been a longtime supporter of the mission of Keep Kids Alive Drive 25 to assist their educational initiatives which have impacted citizens in over 1600 U.S. communities. KKAD25 has also helped families who have experienced the death of a loved one due to a traffic incident.

I appreciate Keep Kids Alive Drive 25 and their efforts to make streets safer for all who walk, cycle, play, drive, and ride.

Doug K.

1 Jackie R.

General Member of the Public

Rating: 5

Tom Everson and I met through tragedy, my daughter Erika's death in an auto accident. Through tragedy we have strived for grace and good. Tom Everson and Keep Kids Alive bring positive through pain....beauty in the ashes. What an amazing group of people doing what they do for the good of the community and even beyond. Keep up the good work guys!!!

Previous Stories

Donor

Rating: 5

Keep Kids Alive....Where do I start? What a incredibly hard job they are working, protecting our children. I lost my beautiful daughter Erika Joy in 2008 in an automobile accident. Tom Everson found me through my non-profit for Erika and I joined on the bandwagon to promote driving safety. The goal is obvious and the need is great. We must try and save our children. Tom's non-profit works tirelessly to save our children and remember the ones we have lost. What an inspirational and amazing group of people. If you find you need somewhere to pay it forward....Your telling yourself it's time to give back....then give to Keep Kids Alive.....It's the most important thing you will ever do....help protect and save our beautiful children. Thank you and have a wonderful life!!!

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Donor

Rating: 5

I have run the Pikes Peak Ascent the past two years with KKAD 25 and found it gave extra meaning to my run. I have enjoyed being part of this group as a donor and helping Tom raise money. The friendships I have made with this group will be lasting and strong.

Donor

Rating: 5

Our organization has worked with Tom Everson and the Keep Kids Alive Drive 25 program for nearly six years. Tom has always been a great supporter of our program and us of his. KKAD25 utilizes funds to talk about safe driving not only in Nebraska, but across the entire U.S. We have donated material and funding to both his Live Forward and Run to Remember 5K and witnessed a great impact from both programs in the community.

1

Donor

Rating: 5

As a donor, Tom has been great to work with. KKAD25 is a great organization to support and our mission aligns with the work that Tom does in Nebraska and across the nation. We feel very proud to partner and support KKAD25!

Donor

Rating: 5

I have supported the mission of Keep Kids Alive Drive 25 since its inception in 1998. Throughout the past 17 years I have donated to support both their proactive work with communities to engage drivers in practicing behaviors that keep everyone safe on and around roadways as well as their work through Live Forward! in support of families who's loved ones have died in a traffic incident. KKAD25's steadfast commitment to staying focused on their core mission has been, and continues to be, reason enough to continue my donations. I invite you to join me in adding your support to mine as a donor.

Dave Walter, St. Louis, MO

Donor

Rating: 5

I'm proud to be a donor to KKAD25. As a parent with two young children living along a busy residential street where the speed limit is frequently ignored, the simple message of traffic safety, courtesy, and use of common sense for the sake of our children hits home. Tom Everson runs an impressive organization, and I encourage others to join me in supporting KKAD25.

kylefoster03

Donor

Rating: 5

I had the privilege of meeting Tom 10 years ago....under the worst of circumstances. My son's best friend was hit and killed in front of his house on Halloween, 2003. He was 10 years old. The speed limit was 30 mph. He stepped out between parked cars and was struck down by a teenager on her way home from school. Witnesses believed she was exceeding the speed limit, but a Grand Jury failed to find her at fault.
After reading an article about Tom's organization in a family magazine, we contacted him for advice on getting the speed limit lowered in our neighborhood. Tom did WAY more than offer advice. He came from Omaha to Mesquite, Texas to speak before our City Council. After that, our House Representative got involved and authored a Bill which was later signed and written into Texas law, making it easier for cities to lower speed limits in areas of need without a costly traffic study. Tom traveled to Austin with us to testify before a House Committee...... I believe that his knowledge and testimony is what convinced our Governor to sign the Bill. After the Bill became a law, our city of Mesquite immediately changed all residential speed limits to 25. I will forever be grateful for his involvement and dedication to his organization and to the families and friends who have suffered such a great loss. I have followed Tom's activities since 2003 and will continue to donate as long as I am able. Keep up the great work KKAD 25!!

Previous Stories

Donor

Rating: 5

I became involved with Tom Everson's group (KKAD 25) after my son's best friend, Kyle Foster, was hit and killed by a teenage driver in front of his house on Halloween, 2003. Tom met in person with a group of us who wanted to get our city to lower the speed limits on residential streets. He was instrumental in providing research data regarding speed limits. He spoke with us in front of our City Council and then travelled with us to speak before a Legislative Committee in Austin, Texas. Within a year's time, a Bill authored by our State Representative, Elvira Reyna, was signed and passed by our governor. The Bill allows cities to by-pass lengthy traffic studies in order to lower speed limits where they see fit. I'm confident that his support was instrumental in changing the residential speed limits here in Mesquite, Texas. I now donate monthly to KKAD25 and smile with a heavy heart every time I see the speed limit signs on our streets. Through Tom, Kyle Foster will never be forgotten. With much gratitude, Susan Lopez

Donor

Rating: 5

We learned about KKAD 25 the hard way - the way that no parent wants to find out about an organization. On November 23rd, 2004 our 9 year old son Justin was hit and killed on a road by our house. The speed limit was set at 40 mph through our subdivision. After Justin was killed we read an article in the USA Today about a similar incident in Texas and how an organization called KKAD 25 had helped get the speed limit reduced on that street. We emailed Tom Everson and he called us back the same day. Tom helped us as we took on our city to lower the speed limit in our subdivision. He provided his expertise and his compassion with our situation. With his help we were able to have the street that runs through our subdivision restriped to a 2 lane road with a center turning lane instead of the 4 lane road. He also helped us to get the speed limit reduced to 35mph. We wanted the speed limit reduced to 30mph but this is all that our city was willing to do.

Tom Emerson is an awesome man. He had the insight of such a simple concept-lower the speed limit to 25mph through neighborhoods- and the fortitude to promote this concept and organization with his strong convictions. Tom started this organization after realizing how fast people where driving through subdivisions. He wanted to be proactive about getting his message out to the public. Tom did not start this organization because he lost a child. Tom Everson started this organization to help get this message out- Keep Kids Alive Drive 25- something every driver should remember.

KKAD 25 is a great organization with lots of information and statistics every driver should be aware of. In today's society everyone is always in such a hurry. If only the driver of the car that killed Justin would have been driving 5 mph slower the chances of Justin's survival would have been greatly increased. Please don't let the few seconds you save by speeding be the last 2 seconds of someone's life.

Sincerely,

Gordie, Vicki, Jordan, Justin and Jesse Faust
Lee's Summit, MO

Review from Guidestar

Donor

Rating: 5

As the parents of two small children, my husband and I have made it a priority to support Keep Kids Alive - Drive 25 in their mission. We make it a point to place our signs on our street and alley in hopes that drivers will be more aware of the children playing throughout our neighborhood and their own driving habits. We hope that Keep Kids Alive will be able to continue to provide the tools necessary to prevent traffic deaths and the support needed for those who have lost loved ones so senselessly.

Review from Guidestar