Educational Fund To Stop Gun Violence
Rating: 1 stars 1 review
Issues: Civil Rights, Crime & Law
Location: 805 15th Street NW Suite 700 Washington DC 20005 USA
Target demographics: constantly developing new ideas to strengthen the gun violence prevention movement
Geographic areas served: across America
Programs: In 2012 we completed a two-year project where we determined the best framing/messaging to galvanize the American public and counter the NRA’s propaganda. We have also championed a novel strategy called “countermarketing” that involves cities using their “buyer power” to positively influence the behavior of the gun industry. Second, we are building a strong coalition through our Campaign to Stop Gun Violence. Consisting of more than 100 national organizations whose primary focus is not gun violence prevention, the members have committed to working toward a safer America. Collectively, the Campaign’s individual membership numbers in the millions. Third, we are addressing the fact that many continue to view the NRAas a mainstream organization that exemplifies American values, despite the fact that they are totally out of step with the overwhelming majority of the American public on the gun issue. Through our www.nraontherecord.org website, the Ed Fund is exposing the NRA’s extremism.
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