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Keep Kids Alive Drive 25

Rating: 4.87 stars   62 reviews 5,977

Nonprofit Issues:

Disaster Aid, Health, Crime & Law


12418 C St Omaha NE 68144 USA


The mission of KEEP KIDS ALIVE DRIVE 25® is to make streets safer for all who walk, ride, play, and drive. Doing so preserves lives and relationships.


Over 1500 communities have initiated a Keep Kids Alive campaign. These represent 49 U.S. States, 3 Canadian Provinces, the Bahamas, and Queensland State, Australia. Oceanside, CA saw a 16% decrease (6 mph) in average speeds when implementing a Keep Kids Alive Drive 25 yard sign campaign. As the first community to initiate "America's Trash Talks to Keep Kids Alive," Oro Valley, AZ realized a 13.5% decrease in average speeds on neighborhood streets - 24.5 mph on average.

Target demographics:

Residents of every neighborhood in the U.S., and when possible, beyond.

Direct beneficiaries per year:


Geographic areas served:

United States, as well as communities across the globe.


Consultation and Presentations to Community/Neighborhood Groups, Schools, Businesses, and Municipal Leaders on developing comprehensive neighborhood traffic safety education campaigns that include: America's Trash Talks to Keep Kids Alive Keep Kids Alive Drive 25 Stop! Take 3 To See Seat Belts-FASTENATING! It's Not A Race! Create Space Be Aware! Drive With Care No Need To Speed Check Your Speed A License to Live - An in-school safe-driving education and marketing campaign that is student driven. Parenting at the Speed of Life Annual "Run to Remember" as part of the Pikes Peak Ascent Trail Race in honor of loved ones who have died in traffic incidents.

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Reviews for Keep Kids Alive Drive 25

Role: Professional with expertise in this field
Rating: 5 stars   Featured Review

Tom Everson has been doing great work in Omaha and across the country for years. I have been aware and very appreciative of his work. Most recently, he joined the Stakeholder Group for our Complete Streets City planning initiative. His experience and expertise has already benefited the effort by his articulate explanations of the benefits and challenges facing the committee. We are fortunate to Keep Kids Alive Drive 25 organization in Omaha. I highly endorse his work and thank him for his dedication and passion for making our streets safe for all users.

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Rating: 5 stars  

I believe Keep Kids Alive Drive 25 decals work because we are using them on various streets in my community. It has caused drivers to check their speed and slow down. I highly recommend the program.

Big Supporter for KKAD25
Community Volunteer in Ca.

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Role: Professional with expertise in this field
Rating: 5 stars  

When I was president/CEO of the National Safety Council, Nebraska, I had the opportunity to work with Tom Everson and the Keep Kids Alive program. Tom and his wife, Wendy, were aware of the need for neighborhood street safety programs and began their program in 2008 in response to a tragic incident in our Loveland community in Omaha. After a child’s loss of life, the neighborhood sought help and Tom provided it through the Keep Kids Alive program. It is fabulous how this program has grown and reached many in the U.S. (51 U.S. communities in 20 states this year alone) and around the world in the past 7 years. That’s not surprising when there is such a need to make our streets safer for all and such a dedicated and creative leader as Tom Everson to meet the challenge. Statistics showing speed reductions prove the success. Lives saved are the greatest benefit. Thanks Tom!

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Rating: 5 stars  

I met Tom many years ago when he had first started Keep Kids Alive Drive 25. His love and conviction to grow KKAD25 and spread the safety messages of KKAD25. In all the years since, I have never seen his conviction waver. There is nobody more dedicated to a more wonderful and successful cause. I wholeheartedly support Keep Kids Alive Drive 25 and encourage others to do so also.

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Rating: 5 stars  

I started the Conor Lynch Foundation when my 16year old son was killed by a distracted, hit and run , non-licensed driver. Tom and his organization have been not only a great inspiration to me and the Conor Lynch Foundation but also been a guiding light in the area of street safety. This organization operates from the heart at all times. Tom is constantly reaching out to families who have lost loved ones in the street. So I am a client and a donor and a supporter of Keep Kids Alive and a friend of Tom's because of all they do to KEEP KIDS ALIVE! Thank you Tom and team.

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Rating: 5 stars  

Tom Everson has been an amazing inspiration to me and my relatively new suburban Pittsburgh, PA KKAD25 group. He has coached us so unselfishly and provided suggestions, contacts, websites and plenty of patience as it's been a long haul in getting all of the approvals and local support need. We appreciated how responsive he has been to our every question and need. We're very fortunate to have the ongoing benefit of Tom's leadership. Keep up the great work! Anne Mitchell

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Rating: 5 stars  

I am chairman of Riverside, Iowa's Keep Kids Alive Drive 25. I was inspired by the group because it emulated what I wanted to do for my community.

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Rating: 5 stars  

I'm proud to be a donor to KKAD25. As a parent with two young children living along a busy residential street where the speed limit is frequently ignored, the simple message of traffic safety, courtesy, and use of common sense for the sake of our children hits home. Tom Everson runs an impressive organization, and I encourage others to join me in supporting KKAD25.

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Role: Professional with expertise in this field
Rating: 5 stars  

I applaud Tom Everson and his efforts with the Keep Kids Alive Drive 25 campaign.
The motivation, diligence and unselfishness that Tom exhibits as he promotes his message should
be nothing but commended.

E.J. Stanek

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Role: Professional with expertise in this field
Rating: 4 stars  

Our department became involved with Keep Kids Alive Drive 25 following the death of a local boy who was involved in a bicycle/car crash. This young man's parents informed us of this organization and connected us with Tom. We received double the money that we requested from our City Council and were able to place numerous signs in high profile areas around schools, recreations centers, swimming pools, baseball fields, softball fields, etc. We have received very positive feedback and feel that the presence of these signs has helped make drivers more aware.
Chief Jeff Cayler
Carroll Police Department
Carroll, Iowa

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