Southern Classified Advertising Managers Association Inc
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Po Box 531335 Mountain Brook AL 35253 USA
The primary purpose of scama (society of classified advertising managers of america) is to sponsor educational "best-practice" meetings which provide information to members, review operations and products which can improve efficiency and provide a training ground for media executives.
The association typically produces an annual educational conference. The conference for the fiscal year ended was held in dallas, tx in february 2014. Approximately 35 attendees heard ideas on promotional campaigns, integration of digital and mobile advertising with print products, and promising new technologies. The attendees also networked with each other and industry vendors of software and hardware systems and participated in round-table, "what we have learned", sessions.
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