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14 Beacon Street
Massachusetts 02108

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The Youth Media Institute empowers young people with the tools and resources to become future leaders in the media industry. Each year amplifyme offers both summer and year round opportunities for area youth to participate in paid and volunteer programs, which position them for future career and mentoring opportunities in the media. The youth learn about the history of media, the media’s role in shaping history and pop culture, and how the media shapes viewers’ perceptions and actions.

amplifyme works with youth and populations who have become disenfranchised by traditional news media because 1) they have been misinterpreted, 2) issues pertinent to their communities are not covered, 3) they have not had a voice in creating the media. These populations often turn to the arts and popular culture- such as music, film and video- for information, critique and escape. While we recognize popular culture captivates most segments of the population, our programs have focused on urban communities of color and youth as the cultural creatives. This enables our ultimate mission-- to leverage pop culture to increase civic participation among all sectors and issues. We recognize that to maximize civic engagement and to increase participation in democratic processes requires the production of fair and unbiased media. Our arts and popular culture, with effort and focus, can create a popular media that enables and reinforces infividual action toward these ideals. Amplifyme is committed to supporting the creation of empowering artistic media. We are committed to showing people that they themselves can create the lives, communities and cultures that best support health, justice, equality and truth. We are also committed to making sure that people know how to channel their positive enregies once they are ignited. Amplifyme is a vehicle through which alternative, positive messages are made available to the American public so that we a can have balanced information, more choices for positive change and more power to create our world. Our pop culture messages in music, film and video, fuel empowering beliefs about the ability of our citizenry to enact positive transformational change while providing opportunities for them to enter into meaningful civic dialogue.

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I really enjoyed this program and sadly this my last year working here. I've been here for 3 years and enjoyed learning about the media it ways it affects us teens. I love this job and teaches you things you can carry onto your college careers. This job is also good to have on your resume which ... more »
Review from Guidestar
I actually joined the media watch team in January. I have had such a great time connecting with the peers in this organization that words can hardly explain. My views of the media and Boston have changed severely. I have had so much educational changes and views of new things while working with ... more »
Review from Guidestar
Amplifyme! I loved working with my peers. it was a wonderful year this year because we had got to enjoy the Washington DC moments and many wonderful people got to see our video we made with awesome teamwork , i feel very comfortable working with Amplifyme because the people is so understanding and ... more »
Review from Guidestar
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