Mission: The WBAL Radio Kids Campaign (Kids Campaign, Inc.) started back in 1970 when the overburdened pastor of St. Augustine's Lutheran Church in Southwest Baltimore came to WBAL Radio asking for help to provide relief from a hot summer for disadvantaged children of his parish. An on-air fund-raising campaign resulted in donations from listeners, and it wasn't long before a group of young campers were pitching tents in the middle of a beautiful pasture. The sounds of radio provided the funds, and the kids provided the sounds of joy.The Kids Campaign was born.
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What a great service they do!!! 100 cents of the dollar goes to helping children and their families. They are most visible this time of year, but they can and do provide help throughout the year and can use any contribution at any time! Even a dollar helps. Trmendous bang for the buck!!! Great service!!!