Tag: donors

Most Often Asked Questions About Donor Communications

Leave a Comment May 14, 2014

Article written by Tom Ahern

I’ve found that most donors just browse – they don’t really read our materials. Considering the time and cost involved, why keep sending them?

I teach a workshop called “Writing for Results.” It’s about winning new donors and keeping existing donors. The first thing I tell the audience is this: donor communications are NOT about reading; donor communications are about getting people to ACT on your behalf — either now or later. What does a newsletter do for a charity? It helps retain donors. Not because they read the articles and decide they’ll stay, but because you show how you love and need them as they skim the photos and headlines. (more…)

Spring Cleaning for Social Good!

Leave a Comment March 14, 2014

Four Ways Your Spring Cleaning Can Be Used For Social Good.

Housebound by bad weather? Why not do a little pre-emptive spring cleaning. Start small; maybe you have a linen closet or a bookshelf that could use some pruning. Don’t think of it as chore, but as a way to pass along items you no longer need to someone in need. Here are four things you can do: donate books, linens, clothing, or if you’re selling on eBay, donate a portion of the proceeds. You’ll be surprised how good you’ll feel and how much you can help. (more…)

Nonprofit Love: Two FREE Online Events from GuideStar You Won’t Want to Miss

Leave a Comment January 30, 2014

Guidestar – our partner – has declared February the month of February Nonprofit Love (we concur!).  To help nonprofits, Guidestar is launching a series of webinars that are coming up in February. Both of these webinars are topics we at GreatNonprofits care about – transparency and feedback. And, we’re speaking at one of the events. So please, come one, come all. Register for the events below. Collectively, we can’t wait to have you.

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2014 Golden Globe Nominees: Celebrities and The Causes They Care About

Leave a Comment January 3, 2014


As the Hollywood awards season begins to rev up, all eyes are front and center on the celebrities who will be strutting their stuff at the Golden Globes.  Celebrities receive much critical acclaim for their work on the silver screen, but beyond the glitz and the glamour of showbiz, many of these household names are quietly serving on the sidelines as active philanthropists.  Many celebrities are doing far more than just writing a check or turning up at a gala or cocktail party – some of the headlining nominees at this year’s Golden Globes are passionate volunteers, advocates, or founders of their own nonprofit organizations.  Here are some of the 2014 Golden Globe nominees who are dedicated to causes far away from the lights of Hollywood.

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#GivingTuesday is Here! …Now What?

Leave a Comment November 20, 2013

So the day we’ve all been waiting for is here!  #GivingTuesday – a national movement and brainchild of the 92nd Street Y– The idea is to create a daylong national effort to help charities raise money online during the holiday season – and right on the heals of Cyber Monday and Black Friday.  We’ve been preparing for months. But what do you do when the day is here?  Here are tips depending on who you are!

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5 Strategies for Choosing the Right Charity

Leave a Comment October 10, 2013

David Bakke, a Money Crashers contributor, discusses strategies to save money and find ways to give back and make a difference.

When it comes to choosing the right charity, you’re going to want to do your homework. Because of recent economic struggles, Americans have less disposable income on-hand to donate to our favorite causes than we once did. This means that when you do donate, you want to make sure ever dollar counts. To make sure you direct your charitable dollars to the right place, follow these five tips… (more…)

Successful Charities Spend More, Study Shows

Leave a Comment May 3, 2013

Donors to charities are often advised to give to an organization only if the money goes directly to program expenses, rather than to administrative ones. We want to feel like our money is directly cleaning up a waterway, tutoring kids after school or feeding the homeless, not going toward admin costs.

But do the most effective groups actually spend less on administrative costs? A new study points to just the opposite. The analysis uses data compiled by GiveWell. The group ranked nonprofits using criteria such as impact and cost-effective activities. The nonprofits that the group would recommend ended up spending more on administrative costs on average than those that the group would not recommend.

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Take the Local Nonprofit Challenge!

Comments (2) March 5, 2013

Can you think of a local nonprofit in your city? Can you guess how many nonprofits are near you?  We decided to do an experiment: we walked around our San Francisco Bay Area offices to find a few long-time locals. Could they name a single Bay Area nonprofit? Did they have an idea of how many nonprofits were in the area?

The results? Check them out below:
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So, can you name a local nonprofit in your town? Use GreatNonprofits to find a local nonprofit!

If you’ve volunteered or donated to a nonprofit near you, have you written a review about that nonprofit to help others learn about it?

Bill Gates Supports GreatNonprofits in Series on Innovation

Comments (5) December 11, 2012

Bill Gates Gates Notes Gates Foundation

GreatNonprofits highlighted on Gates Notes

We’re thrilled to share that GreatNonprofits has been recognized for our work in collecting community feedback by Bill Gates, visionary Microsoft founder and leading philanthropist. In a special series on his Gates Notes blog, Bill and Melinda Gates showed praise for GreatNonprofits for its innovative work in transforming the way people give online:

GreatNonprofits focuses on helping people make great giving decisions through socially sourced feedback and reviews. Increasing the amount and quality of information available to donors will ultimately make giving easier, more effective and rewarding.”

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Help Victims of Superstorm Sandy

Comments (12) October 31, 2012

Superstorm Sandy has created chaos on the East Coast.  Now you can help those affected begin the long and slow process of recovery and you can support those in need. Millions are still without electricity and transportation and many have homes under water and nowhere to go.

Check out these highly-rated national and local nonprofits helping Sandy victims.  Your donation can help these nonprofits provide necessary food, shelter, health and medical aid. These organizations have been highly-rated by volunteers, donors and actual people helped by these charities. (more…)

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