Filed under: Uncategorized
May 14, 2014
Article written by Tom Ahern
I’ve found that most donors just browse – they don’t really read our materials. Considering the time and cost involved, why keep sending them?
I teach a workshop called “Writing for Results.” It’s about winning new donors and keeping existing donors. The first thing I tell the audience is this: donor communications are NOT about reading; donor communications are about getting people to ACT on your behalf — either now or later. What does a newsletter do for a charity? It helps retain donors. Not because they read the articles and decide they’ll stay, but because you show how you love and need them as they skim the photos and headlines. (more…)
April 3, 2014
Earth Day is coming up. Spring and spring fever are in the air. Kids are getting anxious for summer to come. Why not start planning outings that combine awareness of our fragile environment with the joys of the great outdoors? GreatNonprofits provides information about environmental organizations with great programs for kids. What captures the imagination of your kids? Is it caring for animals, learning about whales, looking at fossils? (more…)
April 1, 2014
REDWOOD CITY, CA, April 2, 2014 – Foundant Technologies, provider of the most recommended online grants management system, Grant Lifecycle Manager (GLM), and GreatNonprofits, the largest social review site for charities, announced a partnership today to share data across their platforms.
“Foundant Technologies believes in transparency and listening. We practice this every day with our clients. Now we’re excited to bring a new level of transparency through third party feedback from GreatNonprofits,” says Daren Nordhagen, President of Foundant Technologies. “GreatNonprofits takes a uniquely social approach to how charities are evaluated, getting crowd sourced reviews similar to the ones used on sites like Yelp and TripAdvisor to help their users choose nonprofits.” (more…)
March 14, 2014
Four Ways Your Spring Cleaning Can Be Used For Social Good.
Housebound by bad weather? Why not do a little pre-emptive spring cleaning. Start small; maybe you have a linen closet or a bookshelf that could use some pruning. Don’t think of it as chore, but as a way to pass along items you no longer need to someone in need. Here are four things you can do: donate books, linens, clothing, or if you’re selling on eBay, donate a portion of the proceeds. You’ll be surprised how good you’ll feel and how much you can help. (more…)
March 14, 2014
In the business world, it’s the magic number that executives follow. It’s the metric that tells companies what products need to be improved, what products need to be revised and which ones are doing well. The Net Promoter Score is the one-step customer satisfaction survey that more and more businesses use to measure success. NPS has won over many of the world’s largest businesses – for instance, Apple, eBay, and LinkedIn use NPS to improve their services.
Higher customer satisfaction is linked with higher product quality. For example, Apple’s NPS was 58 in 2007, when it began measuring, and by 2011 its stores had reached an average of 72. During the same time, their revenue skyrocketed from $20,000 million to nearly $115,000 million. Most companies average an NPS of around 20-30, while other high performing businesses like Charles Schwab, Amazon, and Costco reach 50-80. (more…)
March 13, 2014
Fifth-grader Oskar walks around his schoolyard with an overstuffed backpack and a big grin. He’s smitten with his new, white-as-snow sneakers and having a fine day… that is, until his friend Frank accidentally steps on his shoes. Instead of stopping to say how it makes him feel, Oskar reacts harshly and starts bullying Frank.
Thus enfolds the introductory scene to “Oskar and the Big Bully Battle,” an anti-bullying play for students in grade K-5. Produced by TheatreWorks, Silicon Valley’s professional theatre, this traveling show is set to visit at least 20 elementary schools in the Bay Area on its next tour, which runs through March 28. The play’s goal is straightforward: to build awareness of bullying in elementary schoolchildren so that when they reach middle school—when bullying behavior often peaks—they’ll be prepared. (more…)
March 7, 2014
The Social Impact Statement – piloted by GreatNonprofits and the Pittsburgh Foundation provides transparency to donors and a direct link between their gift and the positive change affected in the community.
It’s a fact we face daily in the nonprofit sector: philanthropy has been relatively stagnant for years. Giving has only been growing at two percent, year over year.
What’s the cause of this lack of real growth and more importantly, how can we change it? There is a definite lack of tools in the sector for connecting donors to their direct impact. Donors want to know the on-the-ground difference that their money is making. Foundations, and their grantees, face a difficult task in communicating this impact to donors. And while overall philanthropy is sluggish, community-based giving is growing. So we know that donors want that kind of local connection—they want to know how their dollars are changing their communities. (more…)
January 30, 2014
GreatNonprofits, in collaboration with America’s Charities, invites you to participate in the Snapshot 2014 survey. Your participation in this survey will provide valuable insights into how nonprofits work with companies and their employees to build strong partnerships, and how nonprofits demonstrate impact from the contributions they receive.
Your input is vital to Snapshot 2014. The findings will be published by America’s Charities and shared with corporate funders in April 2014. We will also provide you with a copy of the report. To participate in this short, 15-minute survey, click this link: https://www.surveymonkey.com/s/0114GNP
Please complete the survey by February 7, 2014. Your responses will be kept anonymous and will only be used in an aggregated format. Thank you for your help and contribution to this important topic. (more…)
January 30, 2014
Guidestar – our partner – has declared February the month of February Nonprofit Love (we concur!). To help nonprofits, Guidestar is launching a series of webinars that are coming up in February. Both of these webinars are topics we at GreatNonprofits care about – transparency and feedback. And, we’re speaking at one of the events. So please, come one, come all. Register for the events below. Collectively, we can’t wait to have you.
January 30, 2014
The World Of Corporate Giving Has Changed
Did you know that:
- Less than 6% of the $320 Billion that is donated annually to North American charities is done online.
- Less than 5% of that amount comes from corporations.
- 70% of employees are not engaged in their jobs – and 25% are actively disengaged.
These are all statistics that Benevity, a software social enterprise that helps companies engage their customers and employees through giving back, hopes to change. And they highlight issues that corporate social good efforts, like employee giving and volunteering programs, are evolving to address. “Doing well by doing” good is more than just a tagline; it’s a business imperative. The good news is that an increasing number of companies are doing more – they’re part of a significant shift towards integrating support for causes into their operations. (more…)