Filed under: Technology

The Importance of Third Party Endorsement in the Nonprofit Sector

Leave a Comment August 1, 2014

(Article from the Able-Altruist)

It’s been true in the for-profit sector that third party reviews and seals do make a difference.  Tim Ash and many professionals in the online space have spoken about the importance of using third party endorsements as a way to build online trust (see his article on ClickZ). Well, a slice of that information is brought forward by Able-Altruist.  Able Altruist recently published an article on the importance for Charities to display seals on their websites and printed materials to show donors that they responsibly manage funds. 

Below are excerpts from that research.  A full article can be found here.

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The Surprising Truth Behind Beneficiary Feedback

Leave a Comment July 15, 2014

Article written By Shuo Xie & Kris Sankaran

New research suggests that the feedback of nonprofit clients is less biased than many think.

In the business world, collecting user feedback has become a rule of thumb. It enables companies to improve products or services, and strengthen relationships with clients. The social sector also recognizes the importance of collecting and responding to client feedback, but critics cast doubt on its validity, citing “courtesy bias”—the tendency for people to give answers they think the asker wants to hear. (more…)

What We’ve Got in Store for You, Nonprofits!

Leave a Comment June 13, 2014

You’ve been wondering, what has GreatNonprofits done for me lately?  We’ve listened to what you’ve wanted, and here are the details about our latest release’s new features! (more…)

Leveraging Social Media to Showcase Impact in the Nonprofit Sector

Leave a Comment May 23, 2014

It’s no surprise that social media is big and it’s here to stay. While we know you’re probably already using social media to the hilt, we want to help you maximize your potential on dynamic platforms and highlight your amazing work. Since the GreatNonprofits mission is to help nonprofits showcase stories of impact, we thought what better way to do this than by surveying our nonprofits to see how they are using social media to showcase their reviews and ratings. Read on for more. If you can’t find yourself below, but are marketing yourselves well on social media, click here to tell us about it and we’ll share your story. (more…)

How to Make Social Sourced Reviews Work for Your Nonprofit

Leave a Comment January 3, 2014

Think about the last time you bought something online. Did you look at Amazon or Google reviews first? Did you use Yelp to find a great local restaurant? Did you use TripAdvisor to help coordinate your last adventure? Or go to CitySearch to find a hotel?

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