Filed under: Fundraising
November 6, 2014
This blog content has been provided by HEPdata.
Over the past year, HEPdata has helped hundreds of universities and non-profits track down current employment information on their constituents. By tapping into publicly available sources of information, including screening social media sites like LinkedIn and Twitter, the average non-profit can expect to see a 30-50% increase in the amount of employment information available to them using HEP’s EmployerFind service. While this may sound great, we all know that the real value of employment data is only realized when your institution can actually do something with it. So what can you do with employment information? Here are the top 7 recommendations from HEPdata. (more…)
November 5, 2014
So the day we’ve all been waiting for is here! #GivingTuesday – a national movement and brainchild of the 92nd Street Y– The idea is to create a daylong national effort to help charities raise money online during the holiday season – and right on the heals of Cyber Monday and Black Friday. We’ve been preparing for months. But what do you do when the day is here? Here are tips depending on who you are!
September 29, 2014
The giving season is just around the corner!
Now is the best time to optimize your online giving platform to maximize your year-end donations this year. Is your organization following these best practices, shared by Aplos, for a donor-friendly donation process? (more…)
August 1, 2014
(Research from the Software Advice)
It’s been true in the for-profit sector that third party reviews and seals do make a difference. Tim Ash and many professionals in the online space have spoken about the importance of using third party endorsements as a way to build online trust (see his article on ClickZ). Well, a slice of that information is brought forward by Software Advice, a company that provides research and reviews of donor management systems. They recently published an article on the importance for charities to display seals on their websites and printed materials to show donors that they responsibly manage funds.
Below are excerpts from that research. A full article can be found here.
July 15, 2014
Article written By Shuo Xie & Kris Sankaran
New research suggests that the feedback of nonprofit clients is less biased than many think.
In the business world, collecting user feedback has become a rule of thumb. It enables companies to improve products or services, and strengthen relationships with clients. The social sector also recognizes the importance of collecting and responding to client feedback, but critics cast doubt on its validity, citing “courtesy bias”—the tendency for people to give answers they think the asker wants to hear. (more…)
May 22, 2014
Amid Central Florida attractions such as Walt Disney World and SeaWorld lies Give Kids The World Village, a 70-acre nonprofit storybook resort that hosts children with life-threatening diseases, along with their families. Founded in 1986 by Henri Landwirth, a successful hotelier who survived five years as a child in Auschwitz, children come here from every state and 75 countries for complimentary vacations, intended as a respite from the weight of their illnesses. In addition to accommodations in one of the Village’s 144 villas, their vacation includes meals, entertainment and donated tickets to nearby attractions like SeaWorld, Universal Orlando Resort and Walt Disney World. (more…)
May 14, 2014
Article written by Tom Ahern
I’ve found that most donors just browse – they don’t really read our materials. Considering the time and cost involved, why keep sending them?
I teach a workshop called “Writing for Results.” It’s about winning new donors and keeping existing donors. The first thing I tell the audience is this: donor communications are NOT about reading; donor communications are about getting people to ACT on your behalf — either now or later. What does a newsletter do for a charity? It helps retain donors. Not because they read the articles and decide they’ll stay, but because you show how you love and need them as they skim the photos and headlines. (more…)
March 18, 2014
Top Rated Awards: Coming April, 2014
The GreatNonprofits Top-Rated Awards has been running since 2009. Think of the program like a people’s choice awards where volunteers, donors and people served by the great work of each and every nonprofit can cast their vote in the form of a review to express their appreciation and potentially win nonprofits a spot on the List. Read about the previous Top-Rated winners.
March 14, 2014
Four Ways Your Spring Cleaning Can Be Used For Social Good.
Housebound by bad weather? Why not do a little pre-emptive spring cleaning. Start small; maybe you have a linen closet or a bookshelf that could use some pruning. Don’t think of it as chore, but as a way to pass along items you no longer need to someone in need. Here are four things you can do: donate books, linens, clothing, or if you’re selling on eBay, donate a portion of the proceeds. You’ll be surprised how good you’ll feel and how much you can help. (more…)
March 7, 2014
The Social Impact Statement – piloted by GreatNonprofits and the Pittsburgh Foundation provides transparency to donors and a direct link between their gift and the positive change affected in the community.
It’s a fact we face daily in the nonprofit sector: philanthropy has been relatively stagnant for years. Giving has only been growing at two percent, year over year.
What’s the cause of this lack of real growth and more importantly, how can we change it? There is a definite lack of tools in the sector for connecting donors to their direct impact. Donors want to know the on-the-ground difference that their money is making. Foundations, and their grantees, face a difficult task in communicating this impact to donors. And while overall philanthropy is sluggish, community-based giving is growing. So we know that donors want that kind of local connection—they want to know how their dollars are changing their communities. (more…)